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40 Cards in this Set

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  • Back
This type of memory is processed in the hippocampus and then transferred to other parts of the brain. It includes memory for: facts, general knowledge and personally experienced events.
Explicit/Declarative
This type of memory is processed by the cerebellum. It includes memory for: motor and cognitive skills, and classical and operant conditioning effects.
Implicit/Non-declarative
Sensory memory can be broken into two kinds of memory, what are they?
Iconic (visual) memory – lasts less than a half of a second
Ecoic (auditory) memory – lingers only about 3-4 seconds
This type of memory appears to be limitless.
Long-term memory
This kind of memory is limited in duration and capacity = 7 + or -2.
Working memory/short term memory
Loss of memory
Amnesia
Organizing items into familiar, manageable units.
Chunking
Our tendency to recall best the last and first items in a list of things to be remembered.
Serial position effect
The tendency to recall experiences that are consistent with one’s current mood.
Mood-congruent memory
A clear memory of an emotionally significant moment or event.
Flashbulb memory
Memory aids, especially those techniques that use vivid imagery and organizational devices.
Mnemonics
An increase in a synapse’s firing potential after brief, rapid stimulation, believed to be a neural basis for learning and memory.
Long-term potentiation (LTP)
Activation, often unconsciously, of particular associations in memory.
Priming
Disruptive effect of prior learning on the recall of new information.
Proactive inference
Disruptive effect of new learning on the recall of old information.
Retroactive inference
What is operant conditioning?
A type of learning in which behavior is strengthened if followed by a reinforcer or diminished if followed by a punisher
Who is important to know for Operant Conditioning?
F.B. Skinner
How is chaining different from shaping?
Shaping-learning alphabet then learning cursive
Chaining-dolphin show example
Punishment triggers _____ or ____.
triggers escape or aggression – it makes the learner apprehensive, which inhibits learning and new and better responses
Superstition is ________ conditioning
operant
A form of cognitive learning in which new responses are acquired after watching others’ behavior and the consequences of their behavior
Observational Learning
Who was the important figure in studying observational learning?
Albert Bandura
Learning that becomes apparent only when there is some incentive to demonstrate it
Latent learning
What are the key factors for observational learning to occur?
Attention. Retention. Production Processes. Motivation.
Conformity is what kind of learning?
Observational
A tendency to search for information that confirms one’s preconceptions
Confirmation bias
The inability to see a problem from a new perspective – the tendency to think of things only in terms of their usual functions
Fixation
Judging the likelihood of things in terms of how well they seem to represent or match particular prototypes
Representativeness heuristic
Estimating the likelihood of events based on their availability in memory
Availability heuristic
Cling to one’s initial conceptions after the basis on which they were formed has been discredited
Belief perseverance
Who developed the first standardized test of intelligence?
Alfred Binet
Who is known for research in Classical Conditioning?
Ivan Pavlov
This occurs in operant condition when a response is no longer reinforced…
Extinction
Tendency for stimuli similar to the conditioned stimulus to elicit similar responses…
Generalization
The learned ability to distinguish between a conditioned stimulus and stimuli that do not signal an unconditioned stimulus…
Discrimination
Who did Research on Leaders? What was the experiment?
Kurt Lewin – three different groups of boys got three different kinds of leaders.
Who did Conformity Research? What was the experiment?
Solomon Asch – he did research on whether or not people would say the wrong answer if everyone else said the wrong answer too. 70% of participants sided with the majority at least once.
Who did Obedience Research? What was the experiment?
Stanley Milgram – he told people to give an electric shock to someone if they gave the incorrect answer. 2/3 of the subjects went all the way to the highest voltage
Who did the Stanford Prison Experiment? How long did it last?
Philip Zimbardo – 6 days
The dual tendency to attribute the cause of behavior to personal factors while underestimating the effects of the situation is known as the:
Fundamental Attribution Error