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12 Cards in this Set
- Front
- Back
- 3rd side (hint)
Social Psychology
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The scientific study of how we influence one another’s behavior and thinking
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Social psychology’s focus is on how situational forces influence our behavior and thinking
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The Sherif Study and Informational Social Influence
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Participants, who thought they were in a visual perception experiment, were placed in a completely dark room and exposed to a stationary point of light, and their task was to estimate the distance this light moved (autokinetic effect)
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Participants are alone (one session), then with other two.
Estimates vary greatly during first session but converge during the last 3 |
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The Asch Study and
Normative Social Influence
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About 75% of the participants gave an obviously wrong answer at least once, and overall, conformity occurred 37% of the time
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This conformity occurred despite the fact the “correct” answer, unlike in Sherif’s study, was obvious
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Milgram’s Basic
Experimental Paradigm
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The experimenter tells you both that the study is examining the effects of punishment by electric shock on learning, and specifically learning a list of word pairs
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Almost two out of every three participants (65%) continued to obey the experimenter and administered the maximum possible shock of 450 volts
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The Bystander Effect
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Darley and Latané (1968) did an experiment in which college students were told they are going to participate in a discussion of college adjustment problems over an intercom system
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Thus, participants could only hear each other, not see each other
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Group Polarization
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The strengthening of a group’s prevailing opinion about a topic following group discussion of the topic
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Groupthink
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A mode of group thinking that impairs decision making
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The desire for group harmony overrides a realistic appraisal of the possible decisions
Leads to an illusion of infallibility, the belief that the group cannot make mistakes |
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Informational Social influence
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This pattern of results suggest an influence that stems from our desire to be correct in situations in which the correct action of judgment is uncertain
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Normative Social influence
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Influence stemming from our desire to gain the approval and to avoid the disapproval of other people (Asch)
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Social loafing
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occurs when people are pooling their efforts to achieve a common goal
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It is the tendency for people to exert less effort when working toward a common goal in a group than when individually accountable
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diffusion of responsibility
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A major reason why social loafing occurs is the
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bystander effect
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holds that the probability of an
individual helping in an emergency is greater when there is only one bystander than when there are many bystanders
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Darley and Latané (1968) did an experiment in which college students were told they are going to participate in a discussion of college adjustment problems over an intercom system
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