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52 Cards in this Set

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  • Back

Natural Observation Definition

Participants are carefully observed in their natural setting without interference.

Natural Observation Pros

Method is good if a researcher wants participants to be reacting normal but it can be time consuming.

Natural Observation Cons

Researchers should be inconspicuous and do nothing. To the change of the environment or behavior of participants.

Natural Observation When to use

Anthropologist unobtrusively observing wild gorillas.

Survey Definition

Questioning a large group of people about their attitudes, beliefs, etc.

Survey Pros

Method is quick and efficient.

Survey Cons

However it is sometimes difficult to gain in depth knowledge from a survey and there is no way you know if the person is honest.

Survey When to use

Survey of first time pregnant women on their beliefs about their experience on being a mother.

Experiment Definition

A study in which the investigator manipulates (at least) one variable while measuring (at least) on other variable. (Only research method that can prove cause and effect.)

Experiment Pros

Can potentially lead to answering cause effect questions.

Experiment Cons

Experimenter bias, subject bias.

Experiment When to use

Examining the reliability of eyewitness testimony in young children.

Correlational Research Definition

Measures the relation between two variables. (Cannot prove cause and effect.)

Correlational Research Pros

That as the value of one variable goes up, the value of the other variable goes up or vice versa.

Correlational Research Cons

The value of one variable goes up and other goes down.

Correlational Research When to use

There exists a positive correlation between intelligence and GPA. smarter the person is higher the GPA.

Case Study Definition

Obtaining detailed information about an individual to develop general principles about behavior.

Case Study Pros

Helpful to study a case about one person(or small group) to get as much info about them as possible.

Case Study Cons

Case studies require a lot of time, effort, and attention to detail.

Case Study When to use

Following one child from conception to adulthood to examine this specific life span development.

Contruct

It can be assumed that it is present, but it cannot be seen or measured directly therefore, research questions are best directed toward behavior.

Hypothesis

Is an educated guess

Replicated

For study findings being confirmed, study must be replicated study must be repeated and have same results as before

Survey

In a survey people are asked to respond to a series of questions about a particular subject

Target Population

Whole group you want to study or describe.

Sample

Only part of target population

Random sample

Individuals are selected by chance from the target population.

Stratified sample

Subgroups in the population are represented proportionally in the sample.

Bias

Predisposition to a certain point of view

Volunteer bias

the people have a different point of view who don't volunteer in the survey.

Case study

Is an in depth investigation of an individual of a small group.

Longitudinal method

Researchers select a group of participants and observe those participants in a period of time.

Cross sectional method

Researchers select a sample that includes people of different ages.

Naturalistic observation

Observe animals or people without people disturbing them.

Laboratory observation

A laboratory is any place that provides the opportunity for observation or experimentation.

Correlation

Measure of how closely one thing is related to another

Postitive correlation

People who feel like they need greater need to achieve earn more money.

Negative correlation

Stress and health as one goes up the other goes down.

Experiment

Participants receive a treatment, such as change in room temperature or drug. Then they see if it effects their behavior.

Variables

Which factors can vary or change.

Independent Variable

Is factor that researchers manipulate to see the effect.

Dependent variable

Depends on something the independent variable.

Experiment group

Receive the treatment.

Control group

Doesn't receive the treatment.

Controlled experiment

When experiment uses control groups as well as experimental groups.

Placebo

Fake treatment

Single blind study

Participants do not know whether they are in the experiment or control group.

Double blind study

Study in which both participants and experimenters are unaware or who receives the treatment.

Standard deviation

The average of the averages

Ethics

Is the behavior and proper way to think or act.

Informed consent

means that people agree after been given overview of the research and after being given choice to participate.

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