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17 Cards in this Set

  • Front
  • Back
George Sperling
Iconic memory - people see more than they can remember
Ulric Neisser
Icon - brief visual memory
George Miller
Short-term memory has capacity of 7 +/- 2.
Hermann Ebbinghaus
Forgetting Curve - sharp drop in memory, followed by a slight downward trend

First to study memory
Frederick Bartlett
Reconstructive Memory - people remember ideas better than details
Allan Paivio
Dual Code hypothesis - things are better remembered when encoded visually and semantically
Fergus Craik and Robert Lockhart
Depth of Processing - things coded deeper (like meaning) are harder to forget than shallower things (like pronunciation)
Elizabeth Loftus
Memories of traumatic events are themselves altered by the event
Karl Lashley
Memories are stored throughout the brain
Donald Hebb
"Memory Tree" - memory involves an alteration in synapses and neural pathways
Brenda Milner
Wrote about "HM", the man who couldn't add to his LTM.
Elizabeth Loftus and Allan Collins
Hierarchical semantic networks (we can link together closely related ideas faster than non-related ideas)
Allan Collins and Ross Quillian
People make decisions about the relationship between items by searching cognitive semantic hierarchies.
Stanley Schachter and Jerome Singer
Cognitive Theory of Emotion - emotions are the product of our interpretation of physiological reactions
James Gibson
Perceptual development - as a child grows, they're able to make finer discriminations among stimuli
Eleanor Gibson and Richard Walk
The Visual Cliff experiment
E.H. Weber
Differential Threshold - the minimum amount of difference that must be present in order to perceive two stimuli as different.