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61 Cards in this Set

  • Front
  • Back
Definition of social psychology
the scientific attempt to understand how thoughts, feelings, and behaviors of individuals are influenced by the actual, imagined, or implied presence of others.
Goals of scientific research
1. Description (how we influence others)
2. Prediction
3. Control
4. Explanation (why we influence others)- leads to theories
The nature of theories (what must they be to be scientific)
To be scientific, theories and hypotheses must be falsifiable.
Psychological perspectives in social psychology
1. Sociocultural
2. Evolutionary
3. Social learning
4. Social cognitive
Sociocultural Perspective
the causes of social behavior in influences from larger social groups.
Evolutionary Perspective
a theoretical viewpoint that searches for the causes of social behavior in the physical and psychological predispositions that helped our ancestors survive and reproduce
Social Learning Perspective
a theoretical viewpoint that focuses on past learning experiences as determinants of a person’s social behaviors
Social Cognitive Perspective
a theoretical viewpoint that focuses on the mental processes involved in paying attention to, interpreting, and remembering social experiences
Scientific Method
1. Observation
2. Hypothesis
3. Prediction
4. Experiment
5. Analysis
6. Repeat / Replication
Random sampling (selection)
Randomly select participants from a population that you wish to generalize to.
Random assignment
People in the study being assigned to any group.
Independent variables
what is being manipulated or under the control of the experimenter (or how participants are grouped).
Dependent variables
the outcome, what is being measured.
Operational definitions
is a definition of a behavior or a quality in terms of the procedures used to measure or produce them.
Case study
offers great depth and rich data, but sample is small so generalization is limited.
Survey
offers less depth, but very easy to collect so samples can be large.
Naturalistic observation
watching and recording real behavior, but this describes only.
Experiment
factors of interest are manipulated and other factors are held constant.
Laboratory research vs. field research
Lab: involve the direct manipulation of (independent) variables and the observation of their effects on the behavior of other (dependent) variables.

Field: involve the manipulation of independent variables using unknowing participants in natural settings.
Correlational studies
show a relationship between variables, but they do not show a cause-and-effect relationship.
Informed consent
a research subject’s agreement to participate after being informed of any potential risks and his or her right to withdraw at any time without penalty
Debriefing
a discussion of procedures, hypotheses, and subject reactions at the completion of the study
Costs vs. benefits
Evaluating the costs and benefits of the research procedures.
Walter Mischel’s message
Personality does not exist.
David Funder’s message
Mishel's debate was dead.
Costa & Mccrae & the Big 5 trait theory
O.C.E.A.N.
1. Openness to experience
2. Conscientiousness
3. Extraversion
4. Agreeableness
5. Neuroticism
Evolutionary psychology (Motivation)
goal is to survive and reproduction.
Drive-reduction theory (Motivation)
Drive that motivates an organism to satisfy needs.
Arousal theory (Motivation)
When needs are met, we feel driven to experience stimulation.
Maslow’s Humanistic theory (Motivation)(hierarchy)
1. Physiological needs
2. Safety needs
3. Belonging and love needs
4. Esteem needs (higher and lower)
5. Self-actualization needs
Strong vs. weak situations
Strong situations follow the scripted norm.

Week situations have more room for different behaviors.
Social cognition
the process of thinking about and making sense of oneself and others
Four Core Processes of Social Cognition
1. Attention (Gorilla clip)
2. Interpretation
3. Judgment
4. Memory
Goals of social cognition
1. Conserving Mental Effort
2. Managing Self-Image
3. Seeking Accuracy
Self-fulfilling prophecy
when an initially inaccurate expectation leads to actions that cause the expectation to come true
Expectancy effects
Rosenthal’s Pygmalion in the classroom.
Dispositional inferences
judgments that a person’s behavior was caused by his or her personality
Correspondence bias (The fundamental attribution error)
the tendency for observers to overestimate the causal influence of personality factors on behavior and to underestimate the causal role of situational influences
Actor-observer difference
the tendency for individuals to judge their own behaviors as caused by situational forces but the behavior of another as caused by his or her personality
Representative heuristic
a mental shortcut – classifying something as belonging to a certain category to the extent that it is similar to a typical case from that category
Cognitive shortcuts (heuristics)
mental shortcuts used to make judgments
Availability heuristic
a mental shortcut – estimating the likelihood of an event by the ease with which instances of that event come to mind
Anchoring and adjustment heuristic
a mental shortcut – using a rough estimation as a starting point, and then adjusting this estimate to take into account unique characteristics of the current situation
False consensus
the tendency to overestimate the extent to which others agree with us
Arousal (Cognitive short-cut)
When we are physiologically aroused (e.g., from watching a horror movie) we are more likely to use cognitive short-cuts.
Need for structure (Cognitive short-cut)
People high in the need for structure agree with items like:
“I don’t like situations that are uncertain.”
These people are more likely to use cognitive short-cuts.
Complex situations & time structure (Cognitive short-cut)
Complex situations use up more attention, thus leading us to rely on cognitive short-cuts.
Expectations not met (Cognitive short-cut)
When something happens that we don’t expect, we are less likely to use cognitive short-cuts, and more likely to think carefully about our situation.
Social comparison
Leon Festinger – the drive to assess the self accurately by comparing ourselves to others.
Self-serving bias
the tendency to take credit for our successes and to blame external factors for our failures
William James’ “I” versus “me”
“I” – the executive self

“Me” – the self-concept
Goffman’s “Dramaturgic Metaphor”
"All the world's a stage
And all the men and women merely players;
They have their exits and their entrances,
And one man in his time plays many parts,
His acts being seven ages...“
Self-Presentation
the process through which we try to control the impressions people form of us
Why do we self-present
To acquire desirable resources

To help “construct” our self-images

To enable our social encounters to run more smoothly
Dramaturgical perspective
the perspective that much of social interaction can be thought of as a play, with actors, performances, settings, scripts, props, roles, and so forth
When do we self-present
When we think others are paying attention to us
When others can influence whether or not we reach our goals
When those goals are important to us
When we think observers have impressions of us that are different from the ones we desire
The “Spotlight Effect”
when we think everyone is looking at us.
Public Self-Consciousness
the tendency to have a chronic awareness of oneself as being in the public eye
Self-Monitoring (high versus low)
the tendency to be chronically concerned with one’s public image and to adjust one’s actions to fit the needs of the current situation
Goals of self presentation.
To be seen as likeable (ingratiation)

To be seen as competent (self-promotion)

To be seen as powerful (intimidation)
Ingratiation
an attempt to get others to like us