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94 Cards in this Set

  • Front
  • Back

Experiment method - definition

Assesses a cause and effect relationship. Involving the researcher directly manipulating the I.V.

Laboratory experiment - definition

The manipulation of an independent variable that takes place in a setting or conditions that allows for the careful control of confounding variables.

Laboratory experiment - advantages

Researcher has a high degree of control over variables.


Researchers can easily replicate studies conducted by other researchers.

Laboratory experiment - disadvantages

Can be artificial and different from real life situations.


Participants may suffer from demand characteristics.

Field experiment - definition

Researcher manipulates an I.V. in a controlled but 'real' situation.

Field experiment - advantages

Higher levels of ecological validity than a lab setting.


Lower risk of 'demand characteristics because they are less aware of taking part, therefore they behave naturally.

Field experiment - disadvantages

Replication is more difficult and results cant be generalised to to all real-life situation situations.


It is more difficult to establish precise control over confounding variables.

Natural experiment - definition

Researcher does not manipulate an I.V but takes advantage of a 'naturally occurring' I.V.

Natural experiment - advantages

Can be used to exploit a naturally occurring event which would be unethical or impractical to manipulate.


The researcher does not intervene directly in the researcher situation and so realism may be higher.

Natural experiement - disadvantages

The naturally occurring behaviour being investigated may occur rarely.


Possible confounding variables are not being controlled by the investigator.

Operationalisation - definition

Operationalisation is a process of defining the measurement of a phenomenon that is not directly measurable, though its existence is indicated by another phenomena.

Independent variable - definition

The independent variable is what the researcher manipulates.

Dependent variable - defintion

The dependent variable is what the researcher measures as a result of the I.V.

Extraneous variable - defintion

Extraneous variables are anything apart from the I.V that affects the D.V.

Correlational Study - definition

Researcher examines the relationship between 2 co-variables.

Correlational Study - advantages

A powerful exploratory research tool which can be used when experiments are inappropriate e.g stress and illness.


Provides valuable information on the strength of the relationship between the co-variables.

Corelational Study - disavantages

Cannot assess mom-linear relationships.


Impossible to establish cause and effect between variables.

Observations - Definition

Researcher records behaviours being exhibited by participants.

Observations - advantages

Can be used when experimentation is inappropriate e.g funerals.


Is recording 'actual' behaviour, so results are likely to be valid.

Observations - disadvantages

Replication may be difficult due to differences in naturalistic settings.


The presence of an observer may change behaviour of those observed.

Behavioural categories - definition

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Questionnaires - definition

Researcher prepares questions and asks participants to give a written response.

Questionnaires - advantages

Can be used to assess psychological variables that may not be obvious by just observing someone.


Data can be collected from a large group of participants more quickly than interviewing them.

Questionnaires - disadvantages

There is no guarantee that a participant is telling the truth.


Different participants may interpret the same question in different ways.

Interviews - definition

Researcher prepares questions and asks participants to give a verbal response.

Interviews - advantages

Can permit issues to be investigated with sensitivity.


Participants can ask for clarification of a question if they are unsure of its meaning.

Interviews - disadvantages

Tends to be more time consuming to complete than questionnaires.


The appearance (e.g ethnicity, gender etc) of the researcher may have an effect on the participants response.

Closed questions - defintion

A close-ended question is a question format that limits respondents with a list of answer choices from which they must choose to answer the question.

Closed questions - advantage and disadvantage

+The answers from participants would be easier to compare.


+The answers can help the participants clarify what the question is asking


-They can suggest ideas that the participant might not of though about.


Might not have an answer that the participant wants to give.

Open questions - defintion

Open questions cannot be answered with yes or no, they require a more detailed answer.

Open questions - advantage and disadvantage

+They permit an unlimited number of possible answers.


+Respondents can answer in detail and clarify their answer.


-Different respondents give different degrees of detail in their answers.


-comparisons and statistical analysis becomes more difficult.

Case Study - definition

An in-depth exploration of the behaviour and experiences of an individual, who is usually unique.

Case Study - advantages

Can collect data from individuals who have experienced situations which would be unethical to manipulate.


Can be a good way to describe changes occurring as a result of psychological process which occur over time.

Case Study - Disadvantages

Researcher's assessment may become less objective with familiarity.


'Unique' experiences of one person may have little/no application to the lives of others.

Aim - definition

The aim of an investigation is it's general purpose.

Hypothesis - defintion

The hypothesis is a precise, testable statement or predicition about the expected outcome of the investigation.

Directional Hypothesis - defintion and example

Directional hypothesis predict the direction in which the results are expected to go for example 'studying improves exam marks' this is directional because it predicts the results to go in one direction.

Non-directional Hypothesis - defintion and example

The hypothesis doesn't state the direction but simply states that one factor affects another, or that there will be a correlation between two variables.

Independent Groups - explanation

An independent groups design involves using different participants randomly allocated to each condition.

Independent Groups - advantages

No order effects participants as they only take part in one condition.


Less chance of of demand characteristics as participants only take part in one condition.

Independent Groups - disadvantages

Needs twice as many participants as a repeated measures design.


There maybe unknown inter-group differences that are responsible for any difference in the D.V.

Repeated Measures - explanation

A repeated measures design involves using the same participants in each condition of an experiment.

Repeated Measures - advantages

Needs fewer participants than IG or MP designs.


There is no chance of inter-group differences as all participants take part in all conditions.

Repeated Measures - disadvantages

Order effects may occur and demand characteristics are more likely.


Some research cannot use RM e.g IVs that can't be randomly allocated.

Matched Pairs - explanation

A matched participants design involves using different but similar participants in each condition.if there are any important characteristics that might affect performance, researchers will try to match participants on those characteristics in each condition.

Matched Pairs - advantages

No order effects as participants only take part in one condition.


Less chance of demand characteristics as participants only take part in one condition.

Matched Pairs - disadvantages

Takes time and resources to match participants.


Even with our best matching there could still be an uncontrolled inter-group difference that is responsible for any difference in the D.V.

Random Sampling - definition and method

Where each member of the population has an equal chance of being selected.

Random Sampling - advantages and disadvantages

+Potentially unbiased as everyone in the target population has equal chance of being selected; the researcher doesn't intervene.


-The selected sample could be biased (e.g. more of one sub-group than the other)

Opportunity Sampling - definition and method

Where those easily available are selected.

Opportunity Sampling - advantage and disadvantage

+As you are using the easiest to find, the sample tends to be quite quick to locate than using another sampling technique.


-Sample is likely to be biased (e.g. cliques are unlikely to be representative)

BPS Code of Ethics - description

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Ethical Issue - definition

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Confidentiality - definition of issue and way of dealing with it

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Observation - definition of issue and way of dealing with it

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Withdrawl - definition of issue and way of dealing with it

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Deception - definition of issue and way of dealing with it

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Informed Consent- definition of issue and way of dealing with it

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Protection from physical harm - definition of issue and way of dealing with it

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Protection from psychological harm - definition of issue and way of dealing with it

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Reliability - defintion

Reliability refers to the consistency of a measuring instrument. In psychology this usually means the consistency of a test or of an observer.

Internal relaibility - defintion

Internal reliability refers to whether a test is consistently measuring whatever it is supposed to be measuring.

External reliability - definition

External reliability refers to whether the findings of research are found to be similar over time.

Validity - definition

Validity refers to whether a measuring instrument measures what it is supposed to measure.

Internal validity - definition

If a test or research finding have internal validity it has shown that what it has measured are due to the factors being assessed, e.g. intelligence test measures intelligence.

External validity - definition

If findings have external validity then it can be said that they can be generalised to other people or situations than the research situation.

Demand Characteristics - definition

Demand characteristics are all the clues which convey to the participants the purpose of the study which may cause them to behave in a way they would not have ordinarily done.

Investigator Effects - definition

If the researcher conveys to participants (even unconsciously) how they should behave: these are called investigator effects. The researcher may be totally unaware of the influence and the clues may be very subtle.

Pilot Study - definition

A pilot study is a small scale version of the research. It allows the researcher to check that all components of the research work as they are supposed to and if they don't changes can be made before the research goes ahead.

MOCT - Mean - defintion

Measure of central tendency which is the result of the total of all scores divided by the number of participants.

MOCT - Mean - advantage and disadvantage

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MOCT - Median - definition

Measure of central tendency which is the middle value after all the scores being put in rank order.

MOCT - Median - advantage and disadvantage

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MOCT - Mode - definition

Measure of central tendency which is the result that is most frequently occuring.

MOCT - Mode - advantage and disadvantage

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Range - definition

Measure of dispersion that is the difference between the highest and lowest score in a data set.

Range - advantage and disadvantage

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Standard Deviation - definition

Measure of dispersion that assesses how varied a score from the mean.

Standard Deviation - advantage and disadvantage

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Positive correlation - definition

A positive correlation is a relationship between two variables such that their values increase or decrease together.

Negative correlation - definition

A negative correlation is a relationship between two co-variables such as that as the value of the one increases the other decreases.

Correlation coefficient - definition

A number between +1 and -1 calculated as to represent the linear interdependence of two variables or sets of data.

Bar chart - definition

Graph which shows the frequency of category data.

Bar chart - advantage and disadvantage

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Histogram/Line Graph - definition

Graph which shows the frequency of continuous data.

Histogram/Line Graph - advantage and disadvantage

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Scattergram - definition

Graph which shows the frequency between two co-variables.

Scattergram - advantage and disadvantage

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Qualitative Data - definition

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Content Analysis - definition

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Content Analysis - advantage and disadvantage

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Content Analysis - processes involved in...

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Volunteer Sample - Definition and method

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Volunteer Sample - advantage and disadvantage

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