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41 Cards in this Set

  • Front
  • Back
What does an Ethologist do?
Study the behavior of animals in their natural habitat.
What is a reflex?
An automatic response to a stimulus.
Does it (reflexes) require learning? Give an example.
They don't require learning. However, experience is needed to learn new skills (reading, writing, riding a bicycle).
What is habituation?
The simplest form of learning. Becoming familiar with a stimulus as a result of repeated exposure.
What is the key concept in classical conditioning?
Association, a tendency to connect events that other together in space or time.
UR?
Unconditioned response, like the salivary reflex.
US?
Unconditioned stimulus, like food in the mouth.
CS?
Conditioned stimulus, like the ringing of the bell, which was originally a neutral stimulus.
CR?
Conditioned response, like salivation because of the bell's association with food.
Neutral Stimulus
A stimulus that does not naturally elicit a response.
What must happen for a CR to be acquired?
There must be a number of paired trials for the acquisition of a CR.
What is extinction?
The apparent reversal of learning, which occurs if the CS is presented often enough without the reward.
What is stimulus generalization?
The tendency to respond to a stimuli other than the original CS.
What is discrimination learning?
The process of distinguishing between objects or things that are similar.
What is biological preparedness?
Being biologically programmed by evolution to learn some associations more easily than others.
What did Watson & Rayner's "Little Albert" experiment show?
People can fear objects or places due to associating bad experiences with them.
What did E.L. Thorndike contribute to our understanding of learning?
Law of effect: behaviors that are followed closely by a reward are repeated.
What is the key concept in understanding operant conditioning?
There is learning between an action and its consequence, similar to behaviorism.
What are the differences between position and negative reinforcement and punishment?
Positive reinforcement: hugs, kisses, good grades, strengthens a response through a positive stimulus.

Negative: Painful electric shock

Punishment: Decreases likelihood of a prior response.
What happens to the frequency of/enjoyment of a task if a person already likes it and additional reinforcers are added?
They produce less creative work and have less interest if they were given rewards for doing the task; children playing with markers played less when being told they would get a reward for them.
What is the Bandua/Bobo Doll experiment?
An adult assaulted a blow-up doll for 10 minutes in the presence of a child. The child who witnessed the aggression was much more likely to repeat the actions of the adult.
What do studies such as the Bandura/Bobo Doll show us?
That observational learning is very present. People are much more likely to do something if they witness others do it first.
What is vicarious reinforcement?
People are more likely to imitate models who are rewarded for their behavior and less likely to imitate those who are punished.
What is instinctive drift?
Returning to species-specific behavior patterns.
What are some practical applications of learning principles?
Dolphins are trained to locate explosive mines in the water, pigeons are used to spot survivors lost at sea by recognizing the orange vests.
Intrinsic Motivation
An inner drive that motivates people regardless of a reward or punishment.
Extrinsic Motivation
The desire to participate in an activity for money, recognition, or other tangible benefits.
What is an iconic image?
A snapshot of previous images stored that appear to be a whole image.
How long does iconic memory last?
A fraction of a second.
Data is passed to short-term memory if and only if what happens?
The data is encoded.
What is semantic encoding?
The meaning of a sentence as a whole.
Magic # for STM capacity?
7 items
What is the duration of STM?
20 seconds
How do you hold info in STM for short periods of time? What must you do?
Either chunk the information or repeat it.
Procedural vs. Declarative Memory
Procedural: Learned habits and skills.

Declarative: Facts about the world, and facts about ourselves.
What is an engram?
A physical trace of memory.
Who was H.M.? What happened to him? What ability was impaired?
Hippocampus was removed, and he could no longer form long-term memories.

He had seizures and underwent surgery.
What structures play a role in the formation of new memories?
Hippocampus, amygdala, and thalamus.
What neurotransmitter has been implicated in Alzheimer's Disease?
Acetylcholine (ACH)
What effect has glucose been shown to have on memory?
It has been shown to improve memory.
Free Recall vs. Recognition
Free recall is reproducing memory without external cues.

Recognition is remembering items from a list of alternatives.