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69 Cards in this Set
- Front
- Back
Define Cognitive Psy
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the branch of psy concerned with the scientific study of cognition
how animals make sense of information an duse it to survive |
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what arguments were made against introspection by behaviorists?
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frame of mind can’t be measured
can’t be consistent across multiple people thus, it’s unscientific it’s subjective but you’re still the best judge of how you feel |
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Behavior Approach to research
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measuring relationship between stimuli and behavior
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physiological approach
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measuring relationship between physiology and behavior
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Name main parts of the neuron
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cell body
nucleus dendrite axon presynaptic terminals |
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relationship of stimulus to action potential intensity
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it’s the same!
difference registers in frequency of firing, rather than intensity |
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how does an action potential work?
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charged fluids inside and outside of the axon
-70 millivolts charge inside axon stimulation causes cell membrane to open allowing positive charged sodium ions to flow in shift in electrical charge flows along neuron |
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all or none law
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a neuron fires at full intensity, with all of its chemicals and charge
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types of neurotransmitters
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excitatory
inhibitory |
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excitatory v. inhibitory neurotransmitters
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affect the electrical signal of the receiving neuron
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threshold (neurons)
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an action potential results only when the amount of arriving signal crosses a threshold amount
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localization of function
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specific functions are served by specific areas of the brain
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brain area responsible for most cognitive functions
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cerebral cortex
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doodad between brain hemispheres
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Corpus Callosum
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how do brain imaging techniques work?
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by measuring bloodflow (radioactive dye)
by measuring magnetic properties of blood measuring electrical activity through scalp and skull |
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part that forms memories
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hippocampus
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part that forms emotions and emotional memories
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amygdala
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part that processing sensory info
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thalamus
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part that receives visual info
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occipital lobe
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part that receives touch, temperature, pain
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parietal lobe
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part that receives hearing, taste, smell
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temporal lobe
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part that coordinates information from all senses
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frontal lobe
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part that responds to faces
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fusiform face area (FFA)
in temporal lobe damage causes prosopagnosia |
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part that responds to places
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parahippocampal place area (PPA)
in temporal lobe |
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Part that responses to pictures of bodies and parts of bodies
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extrastriate body area (EBA)
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Broca v. Wernicke
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Broca handles language production
wernicke handles language comprehension |
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handles language prodcution
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Broca’s area
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handles language comprehension
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Wernicke’s area
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PET Scan
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Positron Emission Tomography
radioactive tracer injected into blood measure blood flow |
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Subtraction technique
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measuring brain activity before and during stimulation
difference between activation determines what areas are active during activity |
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fMRI
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Functional Magnetic Resonance Imaging
subtraction technique measures blood through the magnetic properties of blood |
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ERP
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Event related potential
measuring electrical activity continuous and rapid but not very precise |
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specificity v. distributed coding
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specificity:
representation of a specific stimulus by firing special neurons that respond specifically to that stimulus distributed: representation by a pattern of firing across a number of neurons |
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left and right brain control areas
per “Spheres of Influence” |
left brain interprets and does problem solving tasks
right brain experiences emotions and keeps a record of events (thought does little to interpret them) |
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define perception
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process of recognizing, organizing, and interpreting sensory information
is based on past experiences and expectations susceptible to corrupting (but handy!) influence of schemas |
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What does the retina do?
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collects light!
rods do low light and black and white and peripheral vision cones do color and bright light vision, and are responsibel for visual acuity |
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rods do?
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black and white, low light, peripheral vision
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cones do?
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color vision, daylight, sharpness
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Depth cues
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ways to perceive 3d space in a 2d visual field
convergence and accommodatoin |
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convergence
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the intersecting point where each eye focuses on an object
nearer objects require the eyes to turn inward more |
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accommodation
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the lens changes shape to focus on objects depending on distance
flatter for distant objects rounder for nearer objects |
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binocular disparity
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our eyes see slightly different things, which gives us cues about the depth relationship between objects
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depth detectors
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neurons in the visual cortex which work on retinal disparity
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monocular depth cues
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texture gradients
relative size interposition linear perspective aerial perspecive motion parallax |
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describe aerial perspectiv
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more-distant objects have less contrast and are less brightly-colored
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bottom-up processing
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we look at stimuli and build perceptions from them
by combining features into more complex forms then recognizing the stimulus |
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top down processing
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formulate a hypothesis about the stimulus
examine features to check the hypothesis then recognize the stimulus make inferences based on context and experiences |
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perceptual segregation
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breaking down a visual scene to group the elements appropriately
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primitive features
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geons!
we perceive objects by perceiving elementary features remember the partial pictures thing |
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gestalt laws of perceptual organization
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law of good continuation
law of good figure law of similarity law of familiarity law of proximity law of common fate |
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law of good continuation
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like the celtic pattern
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law of good figure
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we like simplicity and see complex objects in terms of “obvious” component pieces
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law of similarity
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we group similar objects in our minds
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law of familiarity
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we perceive things that are familiar shapes to us
paradolia |
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law of proximity
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we tend to group things according to how close they are together
(arrange dots into rows or columns, for example) |
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law of common fate
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we tend to group things that are moving in the same way or same direction
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Helmholz did whaaat?
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unconscious inference
perceptions are often the result of unconscious assumptions about the environment |
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unconscious inference
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Helmholz
our perceptions are often the result of our unconscious assumptions about the environment |
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Broadbent’s Filter Model
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early selection
message is filtered before being analyzed for meaning but doesn’t explain how some things get through |
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Treisman’s Attenuation Theory
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early selection
we filter info, but some signals are sent through “weakly” some info has a low threshold including things that make the most sense |
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Dear Aunt Jane Experiment
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showed that people can follow information even when it’s presented in their unattended ear
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problems with early selection models
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effects of practice
implicit if not exact memory for unattended channel familiar or important info seems to get through |
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MacKay’s experiment
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late selection model
showed that info in the unattended ear could influence the interpretation in the attended ear (they were standing near the bank) |
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bottleneck theories
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all information goes through sensory processing
then is filtered for attention at either the perceptual or response levels and only selected information gets through |
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task load and selective attention?
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higher task load “uses up” attention resources for other tasks
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what factors affect divided attention?
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practice
difficulty of task type of task but: can get better with practice |
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when is divided attention difficult?
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when tasks are similar
or difficult or when both tasks require conscious attention |
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capacity theories
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attention theories saying that there’s a certain amount of attentive capacity that we can use
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visual neglect
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attention disorder
prevents patient from registering info on one side of their field of vision |