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10 Cards in this Set
- Front
- Back
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bandwagon
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conformity, everyone is doing it
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euphemism
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sugar coating
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testimonial
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celebrity conformity
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plain folks
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common everyday people
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transfer
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symbols, quotes, or ideas to convey a message not associated with them
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fear
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present a dreaded circumstance, people do what they need to in order to avoid it
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logical fallacies
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applying false logic
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glittering generalities
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stir emotions
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name-calling
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negative image to people
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reward
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false promise
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