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65 Cards in this Set

  • Front
  • Back
To a certain degree there is no such thing as television - an abstract, general form with invariable features. Neither does TV have any essential mode of production, distribution and consumption
John Hartley
teen-girl admired Madonna as a powerful woman, controlled by no man - audience members are using programs actively and in other ways than those seemingly proscribed by the texts themselves.
John Fiske
Moran - social classes are power/privilege
Style = realism
Subject = family
Solove
Difficulty in having a clean slateDaniel
more control over our self presentation today
Wallace
social computing is self-referential, fragmented and multiple - the antithesis of aesthetic of transparency
Botler
institutions of the West - formidable machinery of confession
Foucault
everyday life = battleground over the nature of human identity
Poster
Invisible structures organize our actions
Bourdieu
real world has vanished, leaving us only with a mediated existence and a reality more real than reality
Jean Baudrillard
TV only speaks in the voice of entertainment
Postman
Amateur video is globalizing the
context of our selfhood
Poets expelled because of unrealistic expectations
Plato
communities are imagined
Benedict Anderson
Our sense of self is dependent on
what others think of us
Privacy of domestic space
protects from compliance with social norms
YouTubes core value
authenticity
Diares were once a manifestation demanding
autonomy and privacy
Confession is a
normalizing process, standards of acceptable behaviours
Online confessions are
normalizing deviance
Audience desires
alternatives to commercial media
TV formats are useful because
blueprint - expand into otherwise hostile markets (ie. office)
Audience has
limited powers in reading against the grain
TV is rich with
parody
Long tale example
online categories
Non-ad funded delivery of programs is increasing because
no commercials
Synergy provides free advertising
logos on products
TV is increasingly becoming
less social
Hyperreal
mediated perception - inability to distinguish reality from a simulation of reality
Counter discourse
breaks social boundaries
Popular culture is
contested terrain
Commercial TV is
hyperreal and idiosyncratic
Balkanization is also known as
egocasting
We will all become programers that we won't encounter difference is an example of
balkanization
Vernacular discourse is
challenging the normative beliefs of a Christian empire
Harper Dictatorship was by
Philip Moscovitch
What is the point of the Harper Dictatorship video
influence mainstream media coverage and the influence symbols/meanings that are used in political discourse
In the Harper video you see
viral effect of amateur cultural production at work...resonates with what people are following in the commercial media to become one more media spectacle passed from person to person
Which sex posts video blogs with explicit sexual content
men and women both
____ Video bloggers care about issues of authenticity
male
_____ post more personal subject matter
Women
Aesthetic intolerance manifests in
negative comments about a video that departs from social norms
Home movies take a
less egocentric approach
Youtube features
highly confrontational aspects of personalities
Cooption helps explain why
girl would create video explaining her purchases at a store
Looking-glass self
reading negative comments and taking them personally
The _______ of technology has blurred the lines between public and private
proliferation
Booty dancing depicts the concept of
self-objectification
How is amateur-produced pop culture affecting politics
new means of global distribution
Tracking is a practice
used at political rallies
Blasphemy videos
are not found on network TV
What were media studies in the 1950's characterized by
underestimation of the power of an active audience
The argument that amateur video is transparent and reality-based (closest to our lives)
technological determinism
Relationship between media technologies and psychic structures
Marshall McLuhan
Commercial TV
contradictory
Amateur video is not defined as
transparent and reality based
Amateur video is a alternative mode of cultural production because
deeply entwined in political order of capitalism and the dominant ideologies of the day
What have centralized and privatized media systems done
homogeneous representations of social reality
Confession is
controlling devinance
Online confession is
normalizing devinace
Online video diaries seek to
authencitity
What does "psychic publicness" describe
contemporary self
Free flow of information is doing what
threaten to undermine freedom in the future
Popular culture is popular
means different things to different people
20th century pop culture
privately owned