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6 Cards in this Set

  • Front
  • Back
What are the 2 things an acceptance address must accomplish?
1. unify all factions of the party behind the nominee's leadership of the party coalition
2. establish contrasting visions of the American Dream that frame the general election campaign
What is constitutive rhetoric?
The creation of an audience of subjects with an identity; a step that is rhetorical yet prior to formal persuasion. Once people are inside the space with others who share their beliefs they share a rhetorical present.
What was the earliest American rhetorical form?
The America jeremiad of the puritan sermon. The preacher reminded his people that they were a unique people chosen by God. An acceptance address is similar.
What were some major points from Obama's acceptance spectacle?
It was an inherently important rhetorical situation, very similar to MLK Jr., the essence of is historical narrative was "The American Promise," vested in ordinary men and women, attributed trouble to lack of responsiveness in Washington, pointed out McCain's resemblance to Bush, framed McCain's independence and constituted important polarities between emerging 2008 parties, constituted space for both constituencies and then married then in his Invesco Field ceremony, and he used the "American Promise" framework to present his policy agenda.
What was the Republican National Agenda's 3 developed themes?
1. McCain as POW
2. Palin as exciting new persona
3. Reasons to vote against Obama
What were some characteristics of McCain's acceptance speech?
Dramatically different from Obama's, constituted people around the concept of "fighting" and his personal willingness to fight, battle order lacked clarity, lacked battle plan, had no principles to which the people owed their success other than fighting, and it did NOT offer any view of a future so different from that facing his audience as to warrant all the fighting he urged.