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8 Cards in this Set

  • Front
  • Back
Sense of power
idea that product will give you control
Emotional Stability
we don't know about this
Need for Love
sex appeal

make product more appealing to opposite sex
Consistency
Product been around forever

traditions

way things have always been done
Need for Roots
bring family together
Immortality
make you live longer/look younger
Ego-Gratification
boost ego to stand out and be more popular

similiar to emotional stability
Creativity
really creative ads

makes you appear more unique

versatile items