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18 Cards in this Set

  • Front
  • Back
  • 3rd side (hint)
Who is the "father of obedience"?
Milgram.
None.
Define "obedience".
Following a direct request from authority.
None.
The obedience studies by Milgram were fashioned after the famous statement "I was doing my job". This was said by who?
Adolf Eichman, man in charge of organizing and sending people to death camps in the holocaust.
holocaust.
What is the Law of Social Impact.
Impact is a factor of strength, Immediacy and number
Impact=f(SIN)
Define "Compliance".
Following a request from someone average.
None.
What is the foot-in-the-door effect?
If someone agrees to a small request, they are more likely to agree to a bigger one.
Compliance.
What is door-in-the-face effect?
Ask for a huge request, then counter with something more reasonable (what you really wanted in the first place).
Compliance.
What is the low-ball technique?
Get them to agree to the request and them add things to it.
Compliance.
What is the "that's not all folks" tactic?
once someone's committed, give them more. People want something more if it's on sale.
Compliance.
What is the norm of reciprocity?
We do thing for people if they do things for us.
Compliance.
What is the principle of social proof?
If we don't know what to do, we do what everyone else is doing.

(salting the tip jar)
Compliance.
What is scarcity?
If we can't get it, or they're going to run out, we want it more.
Compliance.
Define "conformity".
A change in beliefs as a result of real or imagined pressures.
None.
Why do we mimic people?
It makes them like us more.
None.
What is the auto kinetic effect?
when an array of answers seem to come to a similar conclusion, no matter how far away from their final answer they started and no matter if it is right or wrong.
Dark room, small light.
What were the Ash Line studies?
Group of people shown an original line, then lines to match the original line to. If everyone before the subject gives the wrong answer, the subject will too.
None.
What is Informational Influence?
When we do what others are doing because we think we're gaining information (auto kinetic).
None.
What is Normative influence?
The desire to do what others want them to do.
None.