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6 Cards in this Set
- Front
- Back
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what is competitive advantage
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the ability to provide a superior product to customers
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3 determinents of competitive advantage are
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1.positioning in the industry
2.leverage capabilities 3.neutralizing competition |
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how is competitivness determined
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if you can answer all the determinents with a yes and implement them
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strategic vision (3)
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1.action oriented
2.spur employees to new heights 3.reflect the core values of the company |
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organizational context
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workforce, incetive structure, structures, and corporate culture
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are competitive advantages permanenet
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no, must constantly anticipate new change and reinvent competitive advantage
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