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6 Cards in this Set

  • Front
  • Back
what is competitive advantage
the ability to provide a superior product to customers
3 determinents of competitive advantage are
1.positioning in the industry
2.leverage capabilities
3.neutralizing competition
how is competitivness determined
if you can answer all the determinents with a yes and implement them
strategic vision (3)
1.action oriented
2.spur employees to new heights
3.reflect the core values of the company
organizational context
workforce, incetive structure, structures, and corporate culture
are competitive advantages permanenet
no, must constantly anticipate new change and reinvent competitive advantage