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8 Cards in this Set
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MKT 445 Week 1 Individual Sales Function Paper Write a 700-to 1,050-word paper using your own organization, or an organization of your choice, in which you address the following: · Discuss how nonsales business functions affect the sales function for the organization.
· Discuss, and provide examples, of how the sales functions of your selected organization are affected by other nonsales business activities.
· Discuss how all of the functions within an organization work toward meeting the organization’s strategic objectives. Format your paper consistent with APA guidelines. |
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MKT 445 Week 2 DQ 1 How is selling to a business different from selling to a consumer? What is the difference in personnel involved and the selling process?
MKT 445 Week 2 DQ 2 Why is closing the sale important? When might you use the different types of closing? How might selecting the wrong approach adversely affect the close? Provide examples. |
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You are the vice president of sales for the company of the product that you select.You have been asked to prepare a sales plan for the CEO. • Outline of where your product or service is in the product life cycle • Environmental scan • Situation analysis • SWOTT analysis
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MKT 445 Week 3 Individual Sales Relationship Paper Write a 1,050- to 1,400-word paper in in which you compare and contrast the cost of customer retention versus customer acquisition. Explain the different types of relationships for business-to-business and business-to-consumer in the presale and post sale in terms of the decision to buy and customer retention.
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MKT 445 Week 3 Learning Team Sales Plan Phase Two Resources: Sales Plan: Phase One paper, University Library, Internet
Utilize the organization and paper from Sale Plan: Phase One.
Write a 2,500-word minimum sales plan report that includes 12–22 pages in length with charts and data graphs. In the sales plan report you must include the following: · Executive summary · Description of your selected product or service from the previous week · Outline of where your product or service is in the product life cycle from the previous week · Environmental scan from the previous week · Situation analysis from the previous week · SWOTT analysis from the previous week New information · Sales goals: Marketing; sales potential; and sales forecast chart with assumptions · Strategic plan: Sales strategy and customer relationship strategy · Tactics · Budget in spreadsheet format · Measurement tools Format your paper consistent with APA guidelines.
Power Point Presentation: each team will present a 7-10 minute overview of their Sales Pl |
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MKT 445 Week 4 Individual Sales Management Paper Write a 1,050- to 1,400-word paper in which you compare the different management techniques used to optimize sales personnel performance. Address the following in your paper: · Identify and describe a minimum of five management techniques including hiring, training, and motivating. · Include an analysis of the various sales management tools including quotas, targets, call reports, and sales reports, used by an organization. · Discuss how technology affects sales management.
Format your paper consistent with APA guidelines. |
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MGT 445 Week 5 Individual Article Analysis Resource: Week Five Readings Use the assigned readings from the text, the Electronic Reserve Readings link, the Internet, or other resources to find an article that discusses a negotiation situation that has occurred in a global context (e.g., international organization or corporation, international acquisition, government-to-government negotiation, etc.). In your paper, analyze the implications of globalization and technology on negotiation. Format your paper consistent with APA guidelines. |
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MGT 445 Week 5 Learning Team Third Party Conflict Resolution Paper Resource: Negotiation: Readings, Exercises, and Cases Review the excersises, case studies in your text to prepare a 1,400- to 1,750-word paper in which you analyze the possible intervention strategies. Apply what you believe to be the best strategy and explain how it must resolve the conflict. If your best strategy does not work, or is rejected, develop and describe at least one contingency plan. Format your paper consistent with APA guidelines. |
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