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50 Cards in this Set
- Front
- Back
Integrations |
allow separate systems to communicate directly with each other, eliminating the need for manual entry into multiple systems |
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Eintegration |
the use of the internet to provide customers with the ability to gain personalized information by querying operate databases and their information sorces |
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Application integration |
the integration of a companies existing management information systems |
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Data integration |
the integration of data from multiple sources, which provides a unified view of all data |
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Forward Integration |
takes information entered into a given system and sends it automatically to all downstream systems and proceses |
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Backward Integration |
takes information entered into a given system and sends it automatically to all upstream systems and processes |
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Enterprise systems |
provide enterprise wide support and data access for a firm's operations and business processes |
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Enterprise application integration (EAI) |
connects plans, methods, and tools aimed at integrating separate enterprise systems |
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Middleware |
several different types of software that sit between and provide connectivity for two or more software applications |
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Enterprise application integration (EAI) middleware |
New approach to middleware by packing commonly used applications together |
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Supply chain |
all parties involved, directly or indirectly, in obtaining raw materials or product |
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Supply chain management (SCM) |
management of information rows between and among activities in a supply chain to maximize total supply chain effectiveness and corporate profitability |
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Supply chain visibiltliy |
the ability to view ll areas up and down the supply chain in real time |
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Supply chain planning systems |
use advanced mathematical algorithms to improve the flow and efficiency of the supply chain while reducing inventory |
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Supply chain execution systmes |
ensure supply chain cohesion by automating different activities of the supply chain |
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Electronic data interchange (EDI) |
standard format for electronic exchange of information between supply chain participants |
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Bullwhip effect |
When distorted product-demand information ripples from one partner to the next through the supply chain |
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Demand planning systmes |
generate demand forecasts using statistical tools and forecasting techniques so companies can respond faster and more effectively to consumer demands through supply chain enhancements |
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Customer relationship management (CRM) |
means of managing all aspects of a customer's relationship with an organization to increase customer loyalty and retention and an organization's profitability
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CRM reporting technologies |
help organizations identify customers across other applications |
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CRM analysis technologies |
help organizations segment their customers into categories such as best and worst customers |
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CRM predicting technology |
help organizations predict customer behavior, such as which customers are at risk of leaving
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Operational CRM |
systems that deal directly with the customer |
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Analytical CRM |
supports back-office operations and strategic analysis and includes all systems that don't deal directly with customers |
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List generators |
compile customer information from a variety of sources and segment it for different marketing campaigns |
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Campaign management systems |
Guide users through marketing campaign by performing such tasks as campaign definition, planning, scheduling, segmentation, and success analysis |
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Cross-sellling |
selling additional products or services to an existing customer |
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Up-selling |
increasing value of the sale |
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Customer service and support (CSS) |
part of operational CRM that automates service requests, complaints, product returns, and information requests |
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Sales force automation (SFA) |
automatically tracks all the steps in the sales process |
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Sales management CRM systems |
automate each phase of the sales process, helps individual sales representatives coordinate and organize all their accounts |
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Contact Management CRM system |
Maintains customer contact information and identifies prospective customers for future sales, using tools such as organizational chats, detailed customer notes, and supplemental sales information |
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Opportunity management CRM systems |
targets sales opportunities by finding new customers or companies for future sales |
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Contact center or call center |
where customer service representatives answer customer inquiries and solve problems, usually by email, chat, or phone |
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Web-based self-service systems |
allows customers to use the web to find answers to their questions or solutions to their problems |
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Click-to-talk |
allows customers to click on a button and talk with a representative via the internet |
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Call scripting systems |
gather product details and issue resolution information that can be automatically generated into a script for the representative to read the customer |
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Website personalization |
when a website has restored enough data about a person's likes and dislikes to fashion offers more likely to appeal to that person |
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Supplier relationship management (SRM) |
focuses on keeping suppliers satisfied by evaluating and categorizing suppliers for different projects
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Partner relationship management (PRM) |
discovers optimal sales channels by selecting the right partners and identifying the mutual customers |
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Employee relationship management (ERM) |
provides web-based self-service tools that streamline and automate the human resource department |
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Enterprise resource planning (ERP) |
integrates all departments and functions throughout and organization into a single IT system so employees can make decisions by viewing enterprise wide information about all business operations |
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Core ERP componenets |
traditional components included in most ERP systems and primarily focus on internal operations |
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Extended ERP components |
extra components that meet organizational needs not covered by the core components and primarily focus on external operations |
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Accounting and finance ERP components |
manage accounting data and financial process within the enterprise with functions such as general ledger, accounts payable, accounts receivable, budgeting and asset management |
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Production and materials management ERP components |
handle production planning and execution tasks such as demand forecasting, production scheduling, job cost accounting, and quantity control |
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Human resources ERP components |
truck employee information including payroll, benefits, compensation, and performance assessment and ensure compliance with all laws
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Elogistics |
manages the transportation and storage of goods |
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Eprocurement |
the business-to-business (B2B) online purchase and sale of supplies and services |
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Balanced scorecard |
management system as well as a measurement system that a firm uses to translate mussiness strategies into executable tasks |