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65 Cards in this Set
- Front
- Back
Ascender
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the part of the stem of a lowercase letterform that goes above the median.
b d h k |
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Base line
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the imaginary line defining the visual base of letterforms.
baseline .. .. Mphx |
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Bowl
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the rounded form that describes a COUNTER.
(bowl may be either open or closed ) b d p q |
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Counter
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the negative space w/in a letterform.
(either fully or partially cnclosed.) a d P C |
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Descender
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the portion of the stem of a lowercase letterform that goes below the baseline.
p q y |
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X-height
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the height in any typeface of the lowercase 'x'
x-height---> Mphx |
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Stem
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The significant vertical or oblique stroke .
T v b p |
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Serif
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the right-angled or oblique foot at the end of the stroke
A T M |
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Stroke
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any line that defines the basic letter form
A B C |
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Cross Bar
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the horizontal stroke in a letterform that joins two stems together
A H |
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Cross Stroke
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the horizontal stroke in a letterform that intersects the stem.
f t |
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Apex
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the point created by joinin two diagonal stems
A |
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Vertex
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the point created by joinin two diagonal stems
M V |
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Arm
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Short strokes off the stem of the letter form either horizontal or inclined upward
EFT KY |
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Leg
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Short strokes off the stem of the letterform either at the bottom of the stroke or inclined downward
L K R |
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Ear
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the strok e extending out from the main stem or body of the letterform
g r |
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Link
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the stroke that connects the bowl and the loop of a lowercade G.
g |
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Loop
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the bowl created in the descender of the lowercase G.
g |
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Ligature
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the character formed by the combination of 2 or more letterforms.
fi fl |
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Spin
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the curved stem of the S.
S |
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Tail
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the curved or diagnal stroke at the finish of a certain leterform.
Q j |
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Terminal
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the self-contained finish of a stroke w/o a serif.
T t |
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Sans Serif
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w/o serifs
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Cap Height
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the height of capital letters in a specific typeface
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Overshoot
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a round /pointed letter, the degree to which it extends higher or lower than a "flat" letter to achieve an optical effect of being the same size.
O A - H X |
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2 typefaces that appear the same size
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.
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Typefaces can you combine
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.
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Stress
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(Vertical/oblique)
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Contrast
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(high/moderate/low/none)
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Bracketing
(serifs) |
(yes/no, bracketed/unbracketed)
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Hunanist
Old style |
Bracketed serifs
Moderate contrast Oblique stress A a e g o |
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Transitional
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Less bracketed serifs
Moderate contrast Vertical/almost vertical stress A a e g o |
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Modern
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Unbracketed serifs
High contrast Vertical stress A a e g o |
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Slab Serif
Egptian |
Slab serifs (bracketed or unbraketed)
Low contrast Vertical (or disappeared) stress |
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Gothic
Grotesque |
.
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Transitional Sans Serif
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.
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Geometric Sans Serif
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.
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Humanist Sans Serif
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.
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Typeface Family
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Typeface
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Font
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Family
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Style
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Weight
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Width
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Basic styles in Serif family
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.
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Additional styles that can be found in a Sans serif family
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Diff. b/w OLD STYLE (non-lining)
& LINING NUMBERS |
.
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Diff. numerals used
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.
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Diff. b/w SMALL CAPS & CAPITALS
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.
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Do not ... When faking typeface styles
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Typeface vs. Font
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.
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Picas & Points
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.
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Type size & Leading
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.
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Measuring the leading of a paragraph
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.
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Autoleading
Should it be used? |
Default leading
No |
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Converting b/w
Points Picas Inches |
.
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When to use Points
When to use Picas |
.
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Kerning
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.
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Tracking
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.
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Adjusting kerning in InDesign
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.
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Letter Spacing
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.
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Leading
Line spacing |
.
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Measuring point size
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.
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What to aim for when deciding leading for a paragraph of a body copy
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