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100 Cards in this Set
- Front
- Back
most commonly used measure of consumers' sensitivity to price |
price elasticity of demand
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Most consumer goods & services have a price elasticity between ______ & ______ |
.5, 1.5
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The rule of thumb for most products is that price elasticity clusters around ______.
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1
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PE>1 (Elastic or Inelastic?)
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Elastic
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PE=1
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unit elastic
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PE<1 (Elastic or Inelastic?) |
Inelastic
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Goods that are more essential to everyday living & have fewer substitutes tend to have (higher/lower) elasticities. (Ex: staple foods)
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lower
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Luxuries, which have many substitutes, tend to have (elastic/inelastic) demand.
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elastic
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Demand for automobiles: Elastic or Inelastic
- short-term- ______ - specific model - ______ - long-run - demand in rural areas- ______ |
- elastic - can be delayed |
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Equation for Total Revenue (TR)
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Price of Good x Units Sold
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Equation for price elasticity of demand (Ed)
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% ∆ in QD / % ∆ in price |
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Price elasticity of Demand is reported as a ______ number even though the calculation is ______, because price & QD move in opposite directions.
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positive, negative
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Elastic or inelastic?
% ∆ QD = % ∆ in price % ∆ QD < % ∆ in price % ∆ QD > % ∆ in price |
unit elastic, inelastic, elastic
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A change in the amount the seller receives for each unit sold.
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price effect
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With the price effect:
- When price increases, TR ______. - When price decreases, TR ______. |
increases, decreases
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With the quantity effect:
- When price increases, QD ______, which makes TR ______. - When price decreases, TR ______. |
decreases, decreases, increases
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Price effect and quantity effect work in ______ directions. TR may ______, ______, or ______ whenever price changes.
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opposite, increase, decrease, remain the same
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Inelastic or Elastic:
Price effect > Quantity Effect Quantity Effect > Price Effect |
inelastic, elastic
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Elastic or inelastic?
1. Price increases, TR decreases 2. Price increases or decreases and TR = 3. Price decreases, TR increases 4. Price decreases, TR decreases 5. Price increases, TR increases |
elastic, unitary elastic, inelastic, elastic, inelastic
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(increase/decrease)
The more time consumers have to adjust to price changes, the more they will ______ purchases in response to ______ in prices and ______ prices in response to ______ in prices. |
increase, decreases, decrease, increases
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Long-term demand is more (elastic/inelastic) than short-run demand.
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elastic
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Why do we use the midpoint formula when calculating elasticity of demand?
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So I don't have to worry whether Q or price went up or down.
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Ed (Elasticity Coefficient) determines the percent change in quantity for a ______% change in price.
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1
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Profit =
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Total Revenue - Total Cost
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(higher/lower)
The higher the price, the ______ the elasticity. The lower the price, the ______ the elasticity. |
higher, lower
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Ed>1, it is (very/not very) responsive, (elastic/inelastic), and relatively (steep/flat).
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very, elastic, flat
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The larger the Ed, the (steeper/flatter) the curve?
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flatter.
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Ed = ∞, (perfectly elastic/inelastic), can sell as much as I want at one price, but if I raise or lower my price I can't sell any.
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Perfectly Elastic
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Ed<1, (very/not very) responsive, relatively (steep/flat) curve.
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not very, steep
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Ed=0 (Perfectly Elastic/Inelastic), If I change price, quantity doesn't change at all. Horizontal or vertical line? Something you cannot do without.
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Perfectly Inelastic, Vertical
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Ed = 1; point where elasticities shift, doesn't have to be midpoint
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Point Elasticity, Unit Elasticity
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TR increases when:
- Price increases & Ed is (elastic/inelastic) - Price decreases & Ed is (elastic, inelastic) |
inelastic, elastic
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TR decreases when:
- Price increases & Ed is (elastic/inelastic) - Price decrease and Ed is (elastic, inelastic) |
elastic, inelastic
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There is no change in TR when:
- Price increases & Ed is ______ - Price decreases & Ed is ______ |
unit, unit |
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When Ed is ______, the increase or decrease in price is matched by change in quantity.
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unit
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The most TR occurs when Ed is ______.
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unit (Ed = 1)
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Income Elasticity of demand formula (Ey) =
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% ∆ in QD / % ∆ Y (income) |
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For a normal good, as income increases, demand ______. As income decreases, demand ______.
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increases, decreases
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For an inferior good, as income increases demand ______. As income decreases, demand ______.
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decreases, increases
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With income elasticity of demand, ______ is important, because it tells us whether a good is normal or inferior.
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sign
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With income elasticity of demand, that of inferior goods is (positive/negative) and that of normal goods is (positive/negative).
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negative - inverse relationship to y, moving in opposite directions
positive |
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Which of the following pairs of goods and services would the cross elasticity of demand be negative?
(a) iPods and songs downloaded from iTunes (b) digital satellite service and digital video recorders (c) recreational vehicles and camping tents (d) bowling and co-ed softball (e) textbooks and study guides |
(complements)
a, b, & e |
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As the price of one good changes, what happens to demand for the other is known as ______ elasticity.
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cross price
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Equation for Cross Price Elasticity (Exz)
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% Change in QD of one good/ % change in price of the other good
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If the cross elasticity of demand is positive, they're ______. If it is negative, they're ______.
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substitutes, complements
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The absolute value of the cross elasticity of demand (Exz) gives the ______ of the relationship.
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magnitude
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A movement along the supply curve as a result of a change in price of the good
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elasticity of supply
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Formula for elasticity of supply (Es) =
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% ∆ in Qs / % ∆ price |
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The price elasticity of supply is always (positive/negative).
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positive, sign is not important (direct relationship)
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If price goes up, and quantity doesn't change, it is ______.
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perfectly inelastic
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When the percentage change in quantity = percentage change in price, it is said to be ______. (Es = 1) It doesn't matter the slope of the curve as long as it crosses at the origin.
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unit elastic
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Curves that are relatively ______, cross the y-axis at some point other than 0 and are flat.
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elastic
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Curves that are ______, cross the y-axis at some point other than 0 and are steep.
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inelastic
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Elasticity & ______ are not the same thing!
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slope
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Determinants of Supply:
- Availability of ______ resources (inputs) * Limited or depleted (elastic/inelastic) *Readily available (elastic/inelastic) - ______ Frame * momentarily- perfectly (elastic/inelastic) * short-run - (elastic/inelastic) *long- run - (elastic/inelastic) |
production, inelastic, elastic, time, inelastic, inelastic, elastic |
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Goal of economics: ______ efficiency
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allocative
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Allocative efficiency occurs at ______. Marginal ______ = Marginal ______. Both consumer & producer are receiving max ______. Satisfaction is measured by ______ (excess value) and ______ surplus.
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equilibrium, benefit, cost, satisfaction, consumer, producer
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Equilibrium will provide the max consumer & producer surplus, meaning it is ______.
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efficient
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Price (consumer surplus) is what you ______ for the good & also the ______/satisfaction you receive form the good. (marginal ______)
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pay, value, benefit
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To calculate value of consumer surplus -
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1/2H x W
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When calculating consumer surplus, for example: If the equilibrium price is $7, but I would have been willing to pay $10, the excess value or consumer surplus is ______.
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$3
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When looking at the consumer surplus you go from below the ______ curve to equilibrium.
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demand
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The more I have of something, the ______ satisfaction I get from 1 more unit (value decreases).
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less
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The demand curve is also known as the marginal ______.
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marginal benefit, (society- marginal social benefit) |
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When looking at the producer surplus, you go from above the ______ curve to equilibrium.
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supply
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Price (producer surplus) is what ______ received for the good & marginal ______ (what it costs to produce an additional unit).
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firm, cost
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The marginal benefit when considering the producer surplus is the marginal ______.
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revenue
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The producer surplus value must cover the cost of ______, otherwise I wouldn't supply the good.
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production
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At each price, what someone is willing & able to supply is the ______ surplus.
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production
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To find the production surplus:
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1/2H x W
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When considering the producer surplus, if I would have sold the good at $2, but I get $5, my extra revenue is ______.
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$3
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The supply curve = marginal ______
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cost, market as a whole - marginal social cost
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In a ______ economy, supply & demand allocate resources. It is efficient when MB = MC (______ cost), and also when what I get from gaining something equals what I had to give up.
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market, opportunity
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A market economy is efficient when ______ & ______ surpluses are at a max, it is ______ efficient. The problem with this is that it is ______, but not necessarily ______ (equity).
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consumer, producer, allocatively, efficient, fair
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Providing the goods & services in the quantities people want & they're willing to pay for is known as being ______ efficient.
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allocatively
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Price caps and rent controls are known as price ______.
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ceilings
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With a price ceiling, price has to be set ______ equilibrium.
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below
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When prices can go up to but no higher than a certain amount, that is known as a price ______.
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ceiling
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The value lost is known as ______.
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deadweight
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Place between what producer is getting and what buyer is willing to pay. Place between producer & consumer surplus.
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wedge
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A wedge is a ______ cost.
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opportunity or search
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A price floor sets ______ price.
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minimum
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Minimum Wage and ag price supports are examples of price ______.
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floors
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MB > MC, you have ______ of goods
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underproduction
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We are (efficient/inefficient) if MB>MC. (underproduced, underhired)
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inefficient
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Tax:
When elasticities are the same, who bears the tax? |
all of society bears burden equally
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Tax: When demand is inelastic, ______ bears more of tax burden (gave up most of excess value).
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consumer, producer pays what's left over
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Tax: When demand is more elastic than supply, the ______ pays more of a tax.
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producer, consumer pays the rest
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Tax: When demand is perfectly inelastic, the percentage change in demand as a result of any price increase = ______. The tax is all on the ______.
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0, consumer
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Tax: When supply is perfectly inelastic, the tax is all on the ______.
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producer
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The closer to inelastic the numbers, the (more/less) deadweight.
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less
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The more elastic demand is, the (more/less) deadweight.
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more
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When demand is perfectly elastic, whoever is most ______ will pay the tax, which will be the ______.
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inelastic, producer
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In a ______ system, the price is set & you accept it, ______ doesn't get involved in a true system of this kind.
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market, government
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In a market system, you weight ______ vs. ______ (fairness, when it's not fair, governments get involved).
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efficiency, equity
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A price ceiling helps ______ because ______ surplus goes down.
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consumers, producer
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A price floor helps ______, because ______ surplus goes down.
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supplier, consumer
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A tax on seller (is/is not) included in selling price.
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is
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A tax on buyer (is/is not) included in the selling price.
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is not
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A tax on buyer causes a change in ______ because you're going to have to pay extra.
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demand
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