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42 Cards in this Set
- Front
- Back
What management is?
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the planning, organizing, leading, and controlling of human and other resources to achieve organizational goals efficiently and effectively.
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organizations
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collections of people who work together and coordinate their actions to achieve a wide variety of goals, or desired future outcomes
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managers
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the people responsible for supervising the use of an organizations resources to meet its goals
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resources
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include people, skill, know how, machinery, raw materials, computers and IT, and financial capital
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efficiency
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a measure of how well or how productively resources are used to achieve a goal
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effectiveness
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a measure of the appropriateness of the goals an organization is pursuing and of the degree to which the organization achieves those goals
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low efficiency/high effectiveness
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manager chooses the right goals to pursue but does a poor job of using resources to achieve these goals. Result: A product that customers want, but that is too expensive for them to buy
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low efficiency/low effectiveness
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manager chooses wrong goals to pursue and makes poor use of resources. Result: A low quality product that customers do not want
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high efficiency/high effectiveness
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manager chooses the right goals to pursue and makes good use of resources to achieve these goals. Result: A product that customers want at a quality and price that they can afford
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high efficiency/low effectiveness
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manager chooses innapropriate goals, but makes good use of resources to pursue these goals. Result: A high quality product that customers don't want
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competitive intelligence gathering
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collecting and interpreting data on competitors, defining and u nderstanding the industry, and identifying competitors' strengths and weaknesses
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competitive intelligence is
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1.Information that has been analyzed to the point where you can make a decision
2. A tool to alert management to early recognition of both threats and opportunities. 3.A means to deliver reasonable assessments. 4.A way of life, a process. |
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competitive intelligence is not...
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1.Spying. Spying implies illegal or unethical activities. It is a rare activity.
2.A crystal ball. CI gives firms approximations of reality. It does not predict the future. 3.Database Search.Data by itself is not good intelligence. 4.The job for one smart person. |
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forecasting
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the development of plausible projections about the direction, scope, speed, and intensity of environmental change.
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general environment
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factors external to an industry, and usually beyond a firms control, that affect a firms strategy.
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general environment component parts
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demographic, sociocultural, political/legal, technological, economic, global
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sociocultural
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values, beliefs, lifestyles.
i.e. higher percentage of women in the workforce |
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the competitive environment
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factors that pertain to an industry and affect a firms strategies
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general environment trends and events
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little ability to predict them
even less ability to control them can vary across industries |
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segments of the competitive environment
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1. competitors
2.Customers 3.Suppliers |
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porters 5 forces model
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tool for examining the competitive environment
1.The threat of new entrants 2.The bargaining power of buyers 3.The bargaining power of suppliers 4.The threat of substitute products and services 5.The intensity of rivalry among competitors in an industry |
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The threat of new entrants
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refers to the possibility that the profits of established firms in the industry may be eroded by new competitors
6 barriers tro entry 1.Economies of scale 2.Product differentiation 3.capital requirements 4.switching costs 5.access to distribution channel 6.cost disadvantage independent of scale |
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strategic groups
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clusters of firms that share similar strategies. Firms are more concerned about members of their strategic group. I.E. Mercedes is more concerned with BMW than hyundai.
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value chain analysis
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a strategic analysis of an organization that uses value-creating activities
Sequential process of value-creating activities The amount that buyers are willing to pay for what a firm provides them Value is measured by total revenue Firm is profitable to the extent the value it receives exceeds the total costs involved in creating its product or service |
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Primary Activities
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sequential activities of the value chain that refer to the physical creation of the product or service, its sale and transfer to the buyer, and its service after sale, including inbound logistics,operations,outbound logistics,marketing and sales, and service.
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support activities
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activities of the value chain that either add value through important relationships with both primary activities; including procurement, technology development, human resource management, and general administration.
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interrelationships across the value chain
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interrelationshop among activities withing the firm
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planning
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1. deciding which goals the organization will pursue
2.Deciding what courses of action to adopt to attain those goals 3.deciding how to allocate organizational resources to attain those goals |
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resource based view of a firm
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perspective that firms competitive advantages are due to their endowment of strategic resources that are valuable, rare, costly to imitate, and costly to substitute
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tangible resources
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organizational assets that are relatively easy to identify, including physical assets, financial resources, organizational resources, and technological resources.
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intangible resources
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organizational assets that are difficult to identify and account for and are typically embedded in unique routines and practices, including human resources, innovation resources, and reputation resources
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organizational capabilities
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the competencies and skills that a firm employs to transform inputs into outputs
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Criteria for evaluating resources as a source of sustainable competitive advantage (4 attributes)
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1. Must be valuabe in the sense that it exploits opportunities and/or neutralizes threats in the firms environment
2.It must be rare among the firms current and potential competitors. 3.Difficult for competitors to imitate 4.The resource must have no strategically equivalent substitutes. |
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knowledge economy
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an economy where wealth is created through the effective management of knowledge workers instead of by the efficient control of physical and financial assets.
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human capital
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the individual capabilities, knowledge, skills, and experience of a companys employees and managers
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Social Capital
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the network of relationships that individuals have both inside and outside the organization
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explicit knowledge
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knowledge that is codified, documented, easily reproduced, and widely distributed
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tacit knowledge
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knowledge that is in the minds of employees and is based on their experiences and backgrounds
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attracting human capital
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hire for attitude, train for skill.
emphasis on general knowledge and experience, social skills, values, beliefs, attitudes Sound recruiting approaches Scanning pools of available candidates Challenge becomes having the right job candidates, not the greatest number of them Networking Current employees may be best source of new ones Incentives for referrals |
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developing human capital
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train and develop at all levels, encourage widespread involvement, transfer knowledge, monitor progress and track development,evaluate human capital
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retaining human capital
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provide mechanisms that prevent sensitive information from leaving the organization, financial and nonfinancial rewards and incentives, identify with an organizations mission and values, challenging work and a stimulating environment
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diversity
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Cost argument
Resource acquisition argument Marketing argument Creativity argument Problem-solving argument System flexibility argument |