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20 Cards in this Set
- Front
- Back
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Who said "The purpose of life is to matter - to count - to stand for something - to make some difference that we lived at all"
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Leo Rosten
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Mission
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A philosophy that outlines what you want to be, what you want to do, and the principles by which you live
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What is Johnson & Johnson taking Tylenol off shelves b/c of cyanide an example of?
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Mission (1st priority is their customers)
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3 Components of a Good Mission Statement
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1. Key market
2. Contribution (what your prod/service is) 3. Distinction |
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What is the McDonald's story an example of?
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components of a good mission statement
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What is Courtyard by Marriott an example of?
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components of a good mission statement
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3 tips from the mission stmt video
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1. Use concrete language
2. Talk about why 3. Don't include "solution" |
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What is the Jerry McGuire clip an example of?
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mission stmt (video)
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Asian Banana tree
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knows its purpose/mission. blooms once.
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Dead Poet's Society
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Mission/purpose applies to "this is the verse I can add to the organization"
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3 Questions related to purpose
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1. Who am I?
2. What am I meant to do here? 3. What am I trying to do w/ my life? |
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4 things purpose helps us to do
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1. Organize our lives (foundation for the following)
2. Provide meaning 3. Follow our hear 4. Clarify our calling |
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What is Tin Cup an example of?
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mission/purpose
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What is the Facing the Giants clip an example of?
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purpose/mission!!!
mission: 50 yds |
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Entrepreneur
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Someone who creates a product/service to solve a problem
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What is Brian Smith an example of?
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Entrepreneur
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4 Steps to Entrepreneurship
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1. Spotting opportunities
2. Assessing opportunities 3. Selecting opportunities 4. Executing upon opportunities |
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What is Steve Jobs an example of?
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mastering 4 steps to entrepreneurship
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Intrapreneur
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Entrepreneurship inside existing organizations
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What is Coach Jimmy Valvano an example of?
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Intrapreneurship
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