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15 Cards in this Set

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1. What are the major components of strategic management?

a. Strategy is both short-term and long-term b. Strategy experiences a trade off between effectiveness and efficiency


c. Strategy uses goals (vague/broad) and objectives (specific/quantitative)


d. Satisfaction of multiple stakeholders i. Stockholders ii. Employers iii. Suppliers iv. Government v. Creditors vi. Customers vii. Community

What is the emphasis of strategyat every level, i.e., corporate, business, functional and international levels?

Corporate: diversificationBusiness: competitive Functional: customer satisfactionInternational: customization

Describe a mission statement andits usefulness.

A formal summary of the values ofa company. The reason for existence.

Describe a vision statement andits usefulness.

Goal statement that motivates thepeople. A dream for the future.

List and describe the types ofstrategies (Intended, Emergent, Unrealized, and Realized).

a) Intended strategy: strategy the company hopes to execute


b) emergent strategy: is an unplanned strategy that arises in response to unexpected opportunities and challenges.


c) realized strategy is the strategy that an organization actually follows.

Define competitive advantage.

Differentiation, cost leadership.

List the 4 questions that areasked to determine if a company has sustainable competitive advantage.

Is the advantage valuable?


Is the advantage rare?


Is the advantage costly toimitate?


Is the advantage nonsubstitutable?

List the 6 factors of the generalenvironment.

Demographics


ex: Age, gender, ethnicity,education, incomeEconomics


ex: GDP, unemployment, inflation


Sociocultural


Technological


Legal


Global

List the five forces analysis.

A threat of new entrants


Power of buyers


Power of suppliers


Threat of substitutes


Level of rivalry evidence

Primary activities in the value chain

Inbound logistics – timelyarrival of inputsOutbound logistics – timelyarrival of outputsOperationsSales and marketing


Warranties and repairs

Secondary activities in the value chain

Information systems, IT,technology, development


Infrastructure


Purchasing department procurement


Human resources department

List all the components of theresource analysis.

Physical Resources


Financial Resources


Technological Resources


Organizational Resources

What are the questions asked bythe balanced scorecard?

How does the company look toinvestors/stockholders?


How does the company look to employees?How does the company look tocustomers?Where do we go from here?

What are the components of humancapital?

Recruiting: need to hire forattitude (passion for job) and train for skill


Developing: train/ teach


Retaining

What are the components of socialcapital? (Interpersonal skills)

Pied piper effect: Hire thefriends of employees with good interpersonal skillsTeam work