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3 Cards in this Set

  • Front
  • Back

Market-skimming pricing would be likely be most effective in selling ______.


A) any convenience item


B) an electronic device for which research and development must be recouped


C) Shampoo and bath soap


D) most items at EDLP retailers such as Walmart

B) an electronic device for which research and development must be recouped

Under _____, the market consists of a few sellers who are highly sensitive to each other's pricing and marketing strategies.


A) pure competition


B) Monopolistic completion


C) oligopolistic competition


D) a pure monopoly


E) Capitalism



C) oligopolistic competition

Measuring _______ can be difficult. A company might conduct surveys or

no