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31 Cards in this Set

  • Front
  • Back

two ways to understand the economic environment

the overall level of development of a country and the current stage of its business cycle

Gross Domestic Product (GDP)

The most commonly used measure of a country's economic health

per capita GDP

a good indicator of a country's economic health because which is adjusted for the population size of each country

economic infrastructure

The measurable quality of a country's distribution, financial, and communication systems


foreign exchange rate

the price of a nation's currency in terms of another currency.

standard of living

the average quality and quantity of goods and services consumed within the country

least developed country (LDC)

It has an economy based on agriculture

a developing country

has a significant middle class

the BRIC countries 金砖四国

These countries have masses of consumers who are not yet wealthy but are quickly moving to economic prosperity.


A severe recession is a depression, a period in which prices fall but there is little demand because few people have money to spend and many are out of work. This is a part of_____

The business cycle

inflation

when prices and the cost of living rise while money loses its purchasing power

competitive intelligence activities

a firm gathers and analyzes publicly available information about rivals.


Discretionary income

the amount of money an individual has left to spend after paying for necessities such as housing, utilities, food, and clothing


Product competition

competitors offer different goods and services that attempt to satisfy the same consumers'needs and wants.

brand competition

try to attract customers to buy their fitness center services.

monopoly structure

one seller controls a market

oligopoly structure

there are a relatively small number of sellers, each holding substantial market share, in a market with many buyers.

monopolistic competition structure

many sellers, each having slightly different products and each having only a small share of the market.


perfect competition structure

many small sellers, each having similar products, and each unable to have a significant impact on the quality, price, or supply of a product.


political and legal environment

the local, state, national, and global laws and regulations that affect businesses.

Expropriation


a government takes over a foreign operation and provides the seized operation with no reimbursement

Nationalization


a government reimburses a foreign company for its assets after taking over the company

protectionism

local content rules

Through the U.S. Generalized System of Preferences (GSP), developing countries may export goods duty-free to the United States if they_____


demonstrate progress toward improving the rights of their workers

sociocultural environment

the characteristics of a society, the people who live in the society, and the culture that reflects the values and beliefs of the society

Demographics

statistics that measure aspects of population, such as size, age, and gender

cultural values

a set of deeply held beliefs about right and wrong ways to live


(marriage is important)

collectivist culture

people tend to subordinate their personal goals to those of a stable community.


individualist culture

people tend to attach more importance to personal goals than to the needs of the larger community.

social norms

Specific rules that dictate what is acceptable or unacceptable within a society

Consumer ethnocentrism

the belief that the products made in one's own country are superior to those from other countries.