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23 Cards in this Set
- Front
- Back
define: psychology |
the systematic study of behaviour, the processes that underlie it, and the factors that influence it. |
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what are the PROS of the experimental design? |
-possible to infer causal explanation of relationship between 2 variables |
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what are the CONS of the experimental design? |
- because of controlled environment, may not be applicable to real life |
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examples of subjective quantitative method: |
questionnaires w rating scales |
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examples of qualitative method? |
- focus group |
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define: reliability |
the consistency of a measure. it's ability to measure the same event in the same way on different occasions. |
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examples of the objective quantitative method? |
- observation counts |
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define: sample |
subsection of research participants selected from the population, meant to be representative of the population. |
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PROS of QUALITATIVE design |
- allows study of complex problems |
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CONS of QUALITATIVE |
- can't be replicated - responses subjective -> can't be verified |
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describe the EXPERIMENTAL design |
- used to TEST A HYPOTHESIS |
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what is QUANTITATIVE data? |
numerical data |
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what is QUALITATIVE data? |
responses that use words. descriptive language responses. |
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what are the 4 levels of explanation? |
BIOLOGICAL |
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describe the QUANTITATIVE OBSERVATIONAL design? |
involves a researcher collecting quantitative data through observation. often used when unethical or impractical to allocate participants to a group (such as children from broken homes), or if groups are pres-extisting (such as gender) |
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define: population |
the entire group of research interest. this is from which a sample is drawn. |
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describe the QUALITATIVE design? |
- doesn't really test a hypothesis |
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list the research designs: |
- experimental |
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name the 5 ethical principles: |
- voluntary participation |
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define: validity |
whether something measures what is meant to measure |
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PROS of QUANTITATIVE OBSERVATIONAL design |
- makes research possible when it would otherwise be unethical or impractical |
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CONS of QUANTITATIVE OBSERVATIONAL design |
- sample =/= population |
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list the METHODS of assessing psychological responses: |
- objective quantitative - qualitative |