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35 Cards in this Set

  • Front
  • Back

Define Web 2.0

Dynamic Web applications that allow people to collaborate and share information online. A shift in the users’ role from passive consumer of content to creator.

What is social software?

Applications allowing people to communicate, interact, and collaborate in various ways.

Define Enterprise 2.0

The use of Web 2.0 techniques and social software within a company’s boundaries or between a company and its customers or stakeholders. Makes businesses more innovative, productive and connected with public

What is collective intellegence based upon?

Based on the notion that distributed groups of people with a divergent range of information and expertise will be able to outperform the capabilities of individual experts.

What are discussion forums?

Emulate traditional bulletin boards and allow for threaded discussions between participants.

Define blogging

Process of creating an online text diary made up of chronological entries that comment on everything from one’s everyday life, to wine and food, or even computer problems.

Define blogosphere

Is the community of all blogs.

What are social pressence tools?

Enable people to voice their thoughts; however, in contrast to blogs, which often contain lengthy posts, social presence tools are designed for relatively short “status updates”

What is meant with network effect?

Notion that the value of a network (or tool or application based on a network) is dependent on the number of other users. Cooperation between individuals create a win-win situation.

Define media sharing

Sharing pictures, videos, audio, and presentations on the Web

Define social bookmarking

Allowing users to share Internet bookmarks and to create categorization systems

For which companies is social bookmarking valuable?

Valuable for organizations with knowledge management and harnessing the collective intelligence of employees.

Define social cataloging

The creation of a categorization system by users. Contributors build up catalogs regarding specific topics such as academic citations, wireless networks, books and music, and so on

Define tagging

Manually adding metadata to media or other content

Define metadata

Is data bout data.

What are tagclouds?

A way to visualize user generated tags or content on a site. The size of a word in a tag cloud represents its importance or frequency

Define Geotagging

Adding geospatial metadata (such as latitude, longitude, or altitude) to media.

Define collaboration

Two or more people working together to achieve a common goal.

What are virtual teams?

Comprised members from different geographical areas, are assembled to collaborate on a project

What are some different tools that can be used for collaborating?

- Electronic communication tools


- Electronic conferencing tools


- Collaboration management tools

What is the purpose of electronic communication tools?

Tools allowing users to send files, documents, and pictures to each other and share information

What is the purpose of electronic conferencing tools?

Tools allowing information sharing and rich interactions between users

What is the purpose of collaboration management tools?

Tools used to facilitate virtual or collocated meeting and manage group activities

What are some pros of web based collaboration tools?

- reduced costs and risks


- easy to use


- more effective and efficient to use


- no need for constant upgrades

What are some negatives of web based collaboration tools

- loss of control quality and data


- little documentation


- Security policies hard to implement


- Features can change without notice

What is microsoft sharepoint?

Tools used to facilitate virtual or collocated meeting and manage group activities

What is a content management system?

Allows users to publish, edit, version track, and retrieve digital information

What are some typical roles within content management systems?

- Creator, publishing new information


- Editor, editing content into final form


- Administrator, managing account access levels - Guest, can only view digital information

What is peer production?

The creation of goods or services by self-organizing communities.

Define E-lancing

Posting individual projects for anyone to bid on. Enabling people to work in more flexible ways on a variety of Internet-related projects.

Define social search

Attempts to provide relevant search results by including content from social networks, blogs, or microblogging services.

What are some organizational issues concerning Web 2.0?

- Technologies are hugely successful in a customer environment, but this does not always translate to success in a corporate environment.


- Organizational culture is a critical Enterprise 2.0 success factor and man proposed projects face strong cultural resistance


- Generation gap


- Technological Inertia


- Technological integration

Define technological inertia

People are not willing to switch to new applications unless they see real, tangible benefits.

Define technological intergration

Enterprise 2.0 apps have to integrated well with the existing IS infrastructure.

What are some pitfalls of Web 2.0 marketing?

- Online product reviews


- Microblogging


- Social networks


- Viral marketing