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25 Cards in this Set
- Front
- Back
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Two different types of concepts.
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nominal: Non visual
Real: Visible |
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Criteria for evaluating theory.
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Scope: How it is described
Utility: How useful is it? Testability: How can it be tested? Test of time: Does it pass? |
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Covering Laws Approach
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If this happens... then this will occur...
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Rules Approach
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Human behavior is a result of free choice
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Systems Approach
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Human behavior is a result of a series of factors that affect each other
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Communication is...
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a social process in which individuals employ symbols to establish and interpret meaning in their environment
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theory is...
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An abstract system of concepts and their relationships that help understand a phenomenon
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Grand theory
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general people and time period
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Mid- Range theory
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specific types of persons or time period
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Narrow Theory
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a specific group of people or time period
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Transactional Model
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Simultaneous
like soccer Channel= field, message=ball |
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Linear Model
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One way
like archery message= arrow, channel= flight |
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Interactive Model
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Taking turns
like tennis message= ball, channel= hitting the ball |
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Feminist paradigm
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Women are inferior in society
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Marxist Paradigm
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The conflict between social classes
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Constructivist paradigm
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reality only exists as people create it
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Ontology
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The nature of reality
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Epistemology
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How do we know things?
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Axiology
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Is it worth knowing?
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NCA
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National Communication Association
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diciplines inside the NCA
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gay/lesbian/transgender
basic com women's studies family com |
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Contexts of communication
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situational and environments communication takes place
interpersonal, intrapersonal, mass, organizational, rhetorical |
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psychological noise
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biases, judgment, personal beliefs toward the sender
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physiological noise
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hunger, fatigue, illness
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physical noise
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exists outside the reciever
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