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129 Cards in this Set
- Front
- Back
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Which of the following is not a type of transportation? Air, Ground, Natural or Water |
Natural |
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An event, not open to the public, where suppliers present goods to business buyers is a(n): Exhibition, Trade Show, Special Event, or Meeting |
Trade Show |
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What is the definition of a meeting planner? |
Those people who plan and organize gatherings |
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What is the meaning of APEX? |
Accepted Practice Exchange |
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Which of the following is the main reason why people go to a seminar or convention? To make money, to renew acquaintances, to learn more about the product, or to show off product |
To renew acquaintances |
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A(n) ____ is a display of products without the intent of sale. Meeting, Convention, Exposition, or Seminar |
Exposition |
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What does the MEEC industry refer to as large gatherings with an educational and exhibit or exposition component? Incentive meetings, seminars, conventions or workshops |
Workshops |
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The money that comes out of the pockets of the attendees of a convention is known as: Expenditures, direct spending, multiplier effect or indirect spending |
Direct spending |
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What is the goal of APEX? Facilitate the establishment of conventions, "Speak the same language", Help create jobs in the service industry, or none of the above |
None of the above |
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Small group sessions, panels, workshops, or presentations, offered concurrently within the meeting and formed to focus on specific subjects are commonly referred to as: Break-in sessions, break-out sessions, work-in sessions, or work-out sessions |
Break-out sessions |
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A display of products and/or services is an: Exhibition, exposition, incentive event, 1 and 2 |
1 and 2 |
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Which of the following is not one of the seven major divisions of the hospitality industry? Food, transportation, meetings, or attractions |
Meetings |
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Which of the following "communities of practice" is not built during a meeting/gathering? Impact change, off-site venues, observe accomplishments, or strengthen skills |
Off-site venues |
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Which gathering involves a group of advanced students who study under an expert or professional? Exposition, seminar, exhibition, or workshop |
Seminar |
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Which of the following is not a type of meeting planner? Corporate, association, marketing, or independent |
Marketing |
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A meeting planner registers guests: |
True |
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What type of association meeting is usually the smallest? Training, conventions, board meetings, or educational seminars |
Board meetings |
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Organizations of persons having a common interest, such as professional, industry, education, scientific, or social are: Gatherings, corporations, sponsors, or associations |
Associations |
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A major difference between associations and corporate gatherings is: Association attendance is mandatory, association meetings are attended by board of directors only, conference fees are paid with annual convention revenue, none of the above |
None of the above |
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What is a type of corporate gathering? Board meeting, management meeting, training meeting, all of the above |
All of the above |
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Which of these sectors holds more meetings than any of the others, through their meetings are smaller than the meetings of other sectors? Associations, government, corporations, or religious groups |
Corporations |
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Which of the following is true about meetings and gatherings? Associations are concerned about price and the attractiveness of the location, corporate meetings are voluntary, a gathering must be held in a convention center, DMC stands for deciding meeting centers |
Associations are concerned about price and the attractiveness of the location |
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What are the trips that companies reward their top performers based on stated criteria? Incentive trips, conventions, training seminars, all of the above |
incentive trips |
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Cities derive more than 50% of their income from MEECs |
True |
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Trade shows are exhibits of products and services that are open to the public and may either be part of a convention or stand alone |
False |
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Conventions can be held anywhere there is space |
True |
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The number-one reason attendees voluntarily go to events is for networking |
True |
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A DMO is generally supported by: Transient room taxes, private memberships, government budget allocations, or all of the above |
All of the above |
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All of the following are reasons why DMOs are valuable to a meeting planner except: They offer unbiased information about a destination's services and facilities, their rates are competitive with those of other industries, they do not charge for most of their services, or they are a one-stop shop for local tourism interests |
Their rates are competitive with those of other industries |
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Which of the following statements is true of DMOs Planners have to pay DMOs for their services, DMOs only book hotel rooms and convention space, DMOs work with both large and small group meetings, or most DMOs run the convention center of their location city |
DMOs work with both large and small group meetings |
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All of the following are general services that DMOs provide to meeting professionals except: Providing a vast information database that functions as one-stop shopping, acting as a liaison between the planner and the community, offering recommendations for the best hotel deals, or providing hotel room counts and meeting space statistics |
Offering recommendations for the best hotel deals |
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All of the following are specific services that DMOs provide to meeting professionals except Providing housing services for meeting delegates, assisting with on-site logistics and registration, providing speakers and local educational opportunities, or providing security for the event |
Providing security for the event |
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What is the overall job of a DMO To find the lowest possible rates for a meeting, to sell a destination, to represent meeting managers, none of the above |
To sell a destination |
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DMOs keep track of what information concerning hotels? Room counts, other meetings coming to the area, hotel meeting space data, or all of the above |
All of the above |
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DMOs are synonymous with convention and visitors bureaus |
True |
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The DMAI is the worlds largest resource for DMOs and stands for "Destination Management of America Incorporated" |
False |
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Meeting planners can both access their organizations post-convention history and receive reports via DMAI's Meeting Information Network (MINT) database |
True |
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What type of meeting is usually led by an expert and allows participants to voice their views and experiences? Training, regional, board or educational |
Educational |
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In the United States, federal antitrust laws prohibit DMOs form discussing pricing policies with hotels under consideration |
True |
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A breakout room is: A smaller room near a ballroom or a section of a designated ballroom, generally a sporting venue with a roof, a space normally used for public performances, or none of the above |
A smaller room near a ballroom or a section of a designated ballroom |
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A utilitarian space designed more for its ability to withstand the abuse of heavy trade show traffic than for its beauty is an: Exhibition hall, board room, conference center, or amphitheatre |
Exhibition hall |
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The gap between the high-occupancy days in a conventions room pickup pattern is called a: Leg, shoulder, arm, ankle |
Shoulder |
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For the most part, __ are small, well-appointed facilities specifically designed to enhance classroom-style learning Conference centers, cruise ships, hotels, or auditoriums |
Conference centers |
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What is both a convention centers strength and weakness? Accessability, price, size, or design |
Size |
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One of the cruise ships greatest strengths as a meeting facility is: That food and beverage are plentiful, the relative isolation of the venue, the casinos that are aboard, or none of the above |
The relative isolation of the venue |
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Which of these is most likely to be owned by a family or a closely held corporation? Cruise ship, convention center, retreat facility, or a conference center |
Retreat facility |
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Which of the following is not an example of direct revenues? Space rentals, taxes, utilities, or catering |
Taxes |
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What does a convention center not have? Meeting space, exhibition space, sleeping rooms, or an auditorium |
Sleeping rooms |
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An amphitheater is an outdoor theatre with no roof except for over the stage |
True |
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Convention centers usually have sleeping rooms |
False |
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A planners greatest concern when planning an outdoor event is the weather |
True |
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What type of table is made up of 4 or more standard booths with aisles on 3 sides? Island, standard, peninsula, or inline exhibit |
Peninsula |
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What is the largest exhibition facility in the United States Today? Las Vegas Convention Center, Georgia World Congress in Atlanta, Morial Convention Center in New Orleans, or McCormick place in chicago |
McCormick place in chicago |
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A ____ is a based on a 10x10 grid with the smallest allowable exhibit being that size Standard, Island, Peninsula, Custom |
Standard |
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____ are expositions that are open to the public Consumer shows, service contractor shows, buyers and sellers shows, or local trade shows |
Consumer shows |
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Which of the following usually has the biggest effect on attendance? Location, negotiating a good deal with the hotel, consistency of planning, or familiarity with variety |
Location |
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What is the most common form of marketing an exhibition? Direct mail, advertising in a trade publication, on-line advertising or 1 and 2 |
Advertising in a trade publication |
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The general service contractor is hired by the ___ to handle general duties necessary to produce the show on-site. Show manager, secretary, meeting planner, or president of the company |
Show manager |
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Trade shows are ideal for introducing new products or concepts |
True |
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Factor that an exhibition management company considers when determining the location for a trade show or exhibition are the location and the ideal attendance level |
True |
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The three phases of planning that a company's trade show manager must address are ensuring that everything arrives at the exhibition on time; establishing the objectives the company wants to accomplish; and planning for the exhibit operation |
True |
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Public exhibitions do not require much promotion to be successful, because exhibitors bring in their own attendees |
False |
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Every show organizer should have a crisis management plan that addresses the more likely types of emergencies, such as fire, food-borne illnesses, demonstrations, bomb threats, terrorism, and natural disasters |
True |
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What is the most important part of an exhibit? Design, staff, promotional material, none of the above |
Staff |
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The term "drayage" refers to: The price paid for having trucks transport products, managing the flow of trucks coming in and out, overseeing the storage of crates and boxes during the show, or all of the above |
all of the above |
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The price for drayage is based on: Size, weight, place of origin, or destination |
Weight |
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General service contractors perform which of the following: Hire and manage labor, keep standing contracts with unions and trades people, oversee storage of crates or all of the above |
All of the above |
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What is an exhibition appointed contractor? The company that is appointed by the exhibitor, the company that does the hands on in the HRTM industry, the company that is involved in dealing with the exhibitor, or the company that deals with the sponsor of the show |
The company that is appointed by the exhibitor |
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Before moving forward with exhibiting outside of North America, the following knowledge will need to be acquired: Does the international trade fair exhibiting support your business objectives? Who is your international audience that can be reached through the trade fair program? What is the audience profile for each potential trade fair or exhibition? Or all of the above |
All of the above |
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The following needs to be analyzed before making a final decision to participate in an international trade fair program. Costs associated with exhibiting, cultural consequences, staff resources and senior management support, or all of the above |
All of the above |
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What does the term greenwashing mean? |
Any misrepresentation by a company that leads the consumer to believe that their policies and products are environmentally responsible when those comments are false, misleading or cannot be verified |
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What is not one of the six sins of greenwashing? Political correctness, hidden trade off, worshipping false labels, or fibbing |
Political correctness |
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The new standards about green meetings that will be the only ASTM certified standards will be called the: AMEX Green Meeting Standards, Greenwashing Green Meeting Standards, APEX Green Meeting Standards, Sustainability Green Meeting Standards |
AMEX Green Meeting Standards |
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The program that allows planners to easily see which destination sites have the least amount of carbon emissions generated by air travel based on points of origin is: Sustainability calculator, carbon footprint calculator, greenwashing calculator, or environmental impact calculator |
Carbon footprint calculator |
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A phrase referring to individual action that a person or company can consciously take to curb harmful effects on the environment through consumer habits, behavior, and lifestyle is: Carbon footprint, greenwashing, sustainability, or going green |
Going Green |
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Which of the following is an example of how American trade show managers can learn from their european colleagues? Excellence of infrastructure, logistics, support organizations, or all of the above |
All of the above |
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Five of the worlds top international trade fairs and expositions are held in Germany. |
True |
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Today, Europe is the focal point of international trade fairs and exhibitions. |
True |
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Due to the similarities of purpose, culture, and business, influences have created the same models for meetings and exhibitions in various parts of the world. |
False |
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Hannover Fair in Germany, the worlds largest exhibition venue, consists of over 5 million square feet of indoor exhibit space and 1 million square feet of covered outdoor space, restaurants, warehouses, and meeting facilities |
True |
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Trade fairs and exhibitions in the Middle East are concentrated in Dubai and Abu Dhabi in the United Arab Emirates |
True |
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If a japanese person gives you a gift, do not throw away the wrapping or tear it up. It is considered part of the gift |
True |
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All of the following are identified by the text as small steps to go green except: Switching from bottled water to pitchers of water, reducing the amount of printed materials, reusing name badge holders, or all of the above |
All of the above |
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The so-called "triple bottom line" of reasons to go green is called: Recycle, reuse, and restoration; people planet and profit; water waste and wishes; or paper people privacy |
People planet and profit |
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According to the text, examples of the opportunities to reduce, reuse, and recycle include: Adding recycle bins, collecting name badges, using real china for meals, or all of the above |
All of the above |
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Which of the following is not a suggestion by the text of an opportunity to go green? Decorate with reusable plastic flowers and plants, decorate with local flowers and plants, eat local fruits and vegetables, or choose a local destination |
Decorate with reusable plastic flowers and plants |
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Which convention center does the text give as an example of successfully going green? Ernest Morial Center in New Orleans, McCormick Center in Chicago, Jacob Javits Center in New York, or David L Lawrence Center in Pittsburgh |
Jacob Javits Center in New York |
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What is meant by a "Right to work" state? Trades people are required to be in a union, trades people are not required to be in a union, a state where unions may not form, or none of the above |
Trades people are not required to be in a union |
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Disasembling booths and packing them into crates and onto trucks is called: Floor plans, teardown, move in, drayage |
Teardown |
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All of the following tasks are associated with service contractors except: Laying out floor plans, assigning booth space, supervising exhibitors, supervising moving out |
Supervising exhibitors |
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Anyone who provides a product or service for the exhibitor or show management during the actual show or conference is known as: Meeting planner, conference manager, show manager, or service contractor |
Service contractor |
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Unionized labor is not an important factor in putting together an event or trade show |
False |
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Over the years, service contractors have not expanded the scope of their activities to match the growing sophistication of MEEC |
False |
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The following are social reasons a business might use to go green: Contribute to the welfare of the community, Increase employee retention, appeal to potential employees, all of the above |
All of the above |
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Increasing technology is one opportunity for a meeting to go green |
True |
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The trade fair industry has its roots in which region? Asia, China, Europe, or North America |
Eurpoe |
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What is the purpose of a WTC? To bring together meeting planners and CVBs, to bring together businesses and government agencies, to introduce new IT technology to hotels and restaurants, or none of the above |
To bring together businesses and government agencies |
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What country is thought to be the center of industry and trade fairs in Europe? England, Germany, France, or Switzerland |
Germany |
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Which country is currently expanding and becoming more important to the MEEC industry? Japan, USA, China, or South Africa |
China |
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A future trend of green meetings will be that many national governments will likely demand that meetings and events they organize and sponsor incorporate "green elements" and that these elements are measurable |
True |
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The terms going green and sustainability are often used interchangeably and have identical meanings |
True |
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According to the text, it makes good business sense to go green, and companies that choose to do so are reporting higher gross margins, higher return on sales, higher return on assets, and a stronger cash flow than their less sustainable cometitors |
True |
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CSR Stands for Corporate Social Responsibility |
True |
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The certification in Green Meetings and Events is designed to assist meeting professionals with all stages of the meeting planning process in a way that promotes social and environmental responsibility |
True |
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The text states that in general, it is uncertain that the green movement will continue to be a factor in the near future |
False |
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Which of the following is not a type of transportation? Air, Ground, Natural, or Water |
Natural |
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An event not open to the public, where suppliers present goods to business buyers is a(n): Exhibition, trade show, special event, or meeting |
Trade show |
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What is the definition of a meeting planner? A person who attends a convention or meeting, a person who represents a company at a meeting, those people who plan and organize gatherings, or a person who serves the coffee at a meeting? |
Those people who plan and organize gatherings |
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What is the meaning of APEX? Association of Personal Expectancy, Accepted Practice Exchange, Advertising Producers Exemption, or Acceptance of Private Exempt |
Accepted Practice Exchange |
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Which of the following is the main reason people go to a seminar or convention? To make money, to renew acquaintances, to learn ore about the product, or to show off product |
To renew acquaintances |
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A(n) ___ is a display of products without the intent of sale. Meeting, convention, exposition, and seminar |
Exposition |
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What does the MEEC industry refer to as large gatherings with an educational and exhibit or exposition component. Incentive meetings, seminars, conventions, workshops |
Workshops |
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The money that comes out of the pockets of the attendees of a convention is known as: Expenditures, direct spending, multiplier effect, or indirect spending |
Direct spending |
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Organizations of persons having a common interest, such as professional, industry, education, scientific, or social are: Gatherings, corporations, sponsors, associations |
Associations |
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A major difference between associations and corporate gatherings is: Association attendance is mandatory, Association meetings are attended by Board of Directors only, conference fees are paid with annual convention revenue, or none of the above |
None of the above |
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What is a type of corporate gathering? Board meeting, management meeting, training meeting, or all of the above |
All of the above |
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Which of these sectors holds more meetings than any of the others, though their meetings are smaller than the meetings of other sectors? Associations, government, corporations, religious groups |
Corporations |
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Cities derive more than 50% of their income from MEEC |
True |
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Trade shows are exhibits of products and services that are open to the public and may either be part of a convention or stand alone |
False |
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Conventions can be held anywhere there is space |
True |
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The number-one reason attendees voluntarily go to events is for networking |
True |
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A DMO is generally supported by: Transient room taxes, private memberships, government budget allocations or all or any of the above |
All or any of the above |
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DMOs are synonymous with convention and visitors bureaus |
True |
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The DMAI is the worlds largest resource for DMOs and stands for Destination Management of America Incorporated |
False |
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Meeting planners can both access their organizations post-convention history and receive reports via DMAIs Meeting Information Network database |
True |
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What type of meeting is usually led by an expert and allows participants to voice their views and experiences? Training meeting, regional conference, board meeting, educational meeting |
Educational meeting |
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In the United States, federal antitrust laws prohibit DMOs from discussing pricing policies with hotels under consideration |
True |
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The DMAI is the only association that exclusively represents DMOs |
True |
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Which of these items is not typically considered and addressed by a DMC in the proposal stage? Competition, budgets, length of meeting, or research and development |
Length of meeting |
