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4 Cards in this Set
- Front
- Back
Bottom Up |
set targets for each territory and aggregate up towards the total forecast sales |
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Top Down |
Start at the company level and then divide by territory to set targets |
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Processes |
forecasting goes through a range of processes until it is agreed that it is a good fit. reworking and refinement |
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What must forecasts be? |
achievable, reasonable and measurable |