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24 Cards in this Set

  • Front
  • Back

What important point must you understand to recognize public opinion?

Public opinion is a complex collection of the opinions of many different people

How many "publics" exist in the U.S?

Too many to count

What is each public made up of?

all those individuals who hold the same view on some particular public issue

List several ways the expression of opinion can be communicated:

A protest demonstration , a film, a billboard, a vote for or against the candidate and so on

When does the process of political socialization begin ?

In early childhood and continues through a person's lifetime

When do children first see the political world ?

From within the family and threw the families eyes

What do a large number of scholarly studies report about the influence the family has on the development of political opinions ?

Children raised in Democratic households will most likely become Democrats themselves and children raised in Republican households will most likely become Republican

What percentage of households have at least one television set ?

98%

How many households are there ?

110 million

How many hours a day are they turned on ?

For at least 7 hours a day

How many hours total (per day) ?

More than a billion hours a day

What is a peer group ?

Peer groups are people one regularly Associates with. That can include friends, classmates, neighbors, and co-workers

Are contradictory or unsettling opinions often heard within a peer group? if your answer is no ,why not? if yes, why?

No because most people want to be like by theirr friends and Associates and don't usually stray too far from what their peers think and how they behave

What is an opinion leader ?

Any person who for any reason has an unusually strong influence on the views of others

Could Oprah Winfrey be considered an opinion leader ? Why or why not ?

Yes because she speaks her opinion publicly through television

When did the Great Depression begin ?

1929

How many people lost their jobs ?

One out of every four in the labor force

How many people were unemployed in 1929 ?

2 million

4 years later how many were unemployed ?

13.5 million

Which political party benefited from the depression ?

Republican

Who won the presidency in 1939 ?

Franklin D Roosevelt

Who was assassinated in 1963 ?

John F Kennedy

Which two major Figures were assassinated in 1968 ?

Martin Luther King jr. And Senator Kennedy

What happened in 1974 ?

President Richard Nixon resigned