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37 Cards in this Set

  • Front
  • Back
Heredity is a risk factor for breast cancer so....
- be aware of risks
- do screening
Health habits and risk factors
- work toward successful modification
- prevent the development of illness
Good health is a personal and collective achievement..
help people maintain healthy lifestyles
Health promotion and good health is more cost effective...
than disease prevention
Good health occurs through...
individual efforts, interaction with the medical system, mass media and legislation
patterns of disease have changed
from acute infections disorders to preventable disorders
obesity and lack of exercise
about to take over tobacco as the most preventable cause of death in the US
modification of health behaviour can
reduce deaths due to lifestyle related illnesses
modification of health behaviour can
help us live longer
help us live longer free of chronic disease complications
health behaviours are
undertaken by people to enhance or maintain their health
health behaviours are
brushing teeth
wearing a seatbelt
health behaviours begin..
in childhood, stabilising at ages 11 or 12
primary prevention is about
measures to combat risk factors for illness before an illness ever has a chance to develop
two general strategies for primary pretention
employ behaviour change methods to alter problematic behaviours
keep people from developing poor health habits in the first place
Practicing and changing health behaviours is affected by
demographic factors
age
values
social influence
personal control and goals
perceived symptoms
cognitive factors
AND access to health care delivery system
barriers to modifying poor health behaviours
habits become ingrained, very difficult to change
cumulative damage isn't evident for years
unhealthy behaviours can be pleasurable and addictive
health habits are only modestly related to each other
knowing person wears a seatbelt doesn't enable us to predict their dietary choices
knowing that a person stopped smoking
doesn't enable us to predict with great confidence about person's exercise program
instability of health behaviours
- different health habits are controlled by different factors
- different factors control the same behaviour for different people
- factors may change over the history of the behavior
instability of health behaviours
- factors change across a lifetime
- health behaviour patterns vary substantially across the lifetime for every person
Intervening with children and adolescents
socialisation is the process by which people learn the norms, rules and beliefs associated with their family and society
Intervening with children and adolescents
parents and social institutions are usually the major agents of socialisation
Intervening with children and adolescents
- adolescents may ignore early training received by parents
- adolescents are vulnerable to problematic health behaviours
Intervening with children and adolescents
teachable moment
examples
window of vulnerability
Intervening with children and adolescents
Teachable Moment
certain times are better than others for teaching particular health practices
Intervening with children and adolescents
Teachable moment
examples
- drinking milk instead of soda at dinner
- emphasizing correct brushing at dental visit
Intervening with children and adolescents
Window of Vulnerability
at certain times, people are more vulnerable to certain health problems
Interventions with At Risk people
early identification may prevent poor health habits that contribute to vulnerability
Interventions with At Risk people
knowledge helps individuals monitor their situation
BUT
people don't always perceive risk correctly
most people are unrealistically optimistic about their own vulnerability to risk
Interventions with At Risk people
ethical issues - an area of controversy
- at what point should people be alerted to their risk?
Health promotion and the elderly
- healthy, balanced diet
- developing exercise regimen
- take steps to reduce accidents
- stop smoking
- reduce inappropriate use of prescription drugs
- flu vaccinations
Ethnic and Gender differences
- black and hispanic women get less exercise than anglo women
- anglo and black women at greater risk of smoking than Hispanic
- alcohol - men at greater risk
Health promotion for ethnic groups
need to take account of co-occuring risk factors
Attitude change and health behaviour - Educational Appeals
vivid communications
expert communicator
strong arguments at beginning and end
short, direct messages
explicit conclusions
avoid very extreme messages and avoid eliciting too much fear
Attitude change and health behaviour - Educational Appeals
Illness Detection
emphasise the problems that may occur if it isn't done
Attitude change and health behaviour - Educational Appeals
Health Promotion
emphasise the benefits to be gained
Attitude change and health behaviour - Educational Appeals
non-receptive audiences need to hear both sides of an argument, risks vs benefits