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93 Cards in this Set

  • Front
  • Back
business cycle
the normal cyclical expansion and contraction of the economy
capitalism
an economic system characterized by open competition in a free market
caveat empor
a latin phrase: may the buyer beware
command or centrally controlled economy
an economy in which most decisions about what, how, and for whom to produce are made by those who control the government
communism
a social or economic system in which nearly all capital is collectively owned
consumer-mediated environment
the process of buying or selling over the internet
consumers
individuals or groups such as families who obtain, use,maintain and dispose of products and services to increase life satisfaction and fulfill needs
consumer sovereignty
the assumption that the customer is king by deciding which goods will survive because producers cannot dictate consumer tastes
consumer style
the totality of a consumers economics, history, culture, personality, biology or environment, technology, and politics or political climate
deflation
a general decline in prices
demographics
the information and data used to describe populations or subgroups
demography
the study of human populations, including characteristics such as size, growth, density, distribution, movement and other vital statistics
e-commerce
any exchange transaction that takes place on the internet
economics
the study or science of production, distribution and consumption
equilibrium price
the price that is reached when supply and demand for a product or service are equal
expansion
a period of prosperity marked by growth, higher output, low unemployment, increased retail sales, and increased housing sales that is the preferred stage in the business cycle
goals
end results; also things people strive for
household
a group of related family members and all the unrelated persons who share a housing unit
inflation
a steady increase in prices
injurious consumption
a decision to consume that has negative consequences or that misuses products in such a way as to cause injury to the consumer or to others
law of demand
a rule stating that as the price of a good or service rises, the quantity demanded of that good or service falls
law of supply
a rule stating that as the supply of a good or service goes up, the price comes down
loss aversion
the avoidance of risk; also the fear of loss
market economy
an economy where exchanges are controlled by marketplace forces of demand and supply rather than by outside forces (ex-govt control)
monopoly
the situation where there is only one producer of a product or service and there is no substitute for a product or service
needs
things that are deemed necessary
opportunity
a favorable outlook; also a chance for progress, advancement, and action
opportunity cost
expenses incurred or attached when one alternative is selected over other choices
price
the amount of money a person pays to buy or use a product
product
anything a consumer acquires or perceives to need
property rights
legal rights over the use, sale, and proceeds from a good or resource
real gross domestic product (real GDP)
a measure of he value of all the goods and services newly produced in a country during some period of time, usually a year or a quarter, adjusted for inflation
recession
a temporary and moderate decline or downturn in the economy
recovery
a period in the business cycle when economic activity picks up, leading to expansion
risk
the possibility or perception of harm, suffering, danger or loss
scarcity
a condition where there is an insufficient amount or a shortage in supply or a product or service
socialism
an economic system in which the government centrally plans, owns, and controls most of the capital and makes decisions about prices and quantities
trade-offs
anything that is sacrificed (or traded) in order to obtain something else
wants
things wished or desired for
antitrust laws
regulations to prevent business monopolies
bricks and clicks
a store or business (ex-bank) that has a physical as well as an online presence
cease-and-desist order
an administrative or judicial order to a business to stop its unfair or deceptive acts or practices
common law
an unwritten system or rights of buyers and competitors that is the foundation of both the US and english legal systems
conspicuous consumption
the act of people who pay an extremely high price for a product because of its prestige value, leading to a much higher demand for the product
consumer movement
a movement that refers to policies aimed at regulating products, services, methods, and standards of manufacturing, selling, and advertising that are in the interests of the buyer
depression
a drastic and long-lasting decline in the economy characterized by high unemployment, falling prices, and decreasing business activity
environmentalism
a concern for the environment
hucksterism
an act of extreme promotion
muckracker
a person (ex-writer, politician, journalist, public speaker) who searches out and exposes political or commercial corruption
pollution
any undesirable change in biological, chemical, or physical characteristics of air, land or water that harms activities, health, or survival of living organisms
rational self interest
a mindset that selects choices giving the greatest amount of satisfaction at a particular time based on known information
acquisitiveness
a trait meaning a strong desire for things, ideas, and information
behavioral economics
a specialization within economics that emphasizes the impact of psychological or behavioral factors
behavioral finance
a specialization within economics that emphasizes saving and investing behaviors (accumulation fo wealth) related to personal finance
brand extension
the addition of a new product to an already existing brand to satisfy a consumer need
consumer confidence
a measure of customer well-being by the conference board and the university of michigans survey research center
consumer durables
products bought by consumers that are expected to last three years or more, including cars, appliances, and furniture
consumer expenditure survey
the published result of data collected by bureau of labor statistics that provides detailed information on spending habits
consumer in control movement
a movement that refers to consumers wanting more say not only in designing ads and promotions but also in creating the products and services which can happen when companies ask consumers to vote on ads or products
consumer market conflict
a situation where one side, either the customer or the seller, is not satisfied with the exchange
consumer power model
a model incorporating many economic theories that is designed to show the constant motion of the activities and exchanges of the parties involved in marketplaces.
consumer price index (CPI)
an index that measures monthly prices of a fixed basket of 400 goods and services (durables and nondurables) bought by a typical consumer
consumption
the use of goods by consumers
customization
the process of individually tailoring a product because consumers want uniqueness
diminishing marginal utility
the decrease in satisfaction that a buyer experiences from each successive unit consumed in a given period of time
endowment effect
the theory that if people are given something (ex a present) they will think it is worth more than someone who has not received the item because people put a value on what they own
entrepreneurs
unique industry changing leaders who relentlessly pursue new business opportunities
exchange process
the procedure people go through when they negotiate with a goal of reaching an agreement
human development index (HDI)
a measurement that quantifies quality of life and compares the progress of nations by combining several measures of well being
innovators
people or a group of people who created a newly introduced product or method
level of living
the way consumers are actually living
lifestyle
the sum of a persons life choices, including pattern of time use, type of living space, values and issues considered important, and ways of spending money
market mavens
consumers who are very involved in the marketplace by spreading the word about a product or service
mass consumption
the action of millions of consumers making similar choices that has a tremendous impact on the general economy
media
means of mass communications (ex-radio, paper, magazines)
message framing
the choice of positive or negative communications
models
representations, schematics, or illustration of relationships
neuroeconomics
a specialization within economics that takes into account how personal choices, attitudes, and emotions affect consumers selection of products or services
prospect theory
a system of ideas that states people feel more pain from loss than pleasure from profit, a fact that affect their decision to make a change in their condition
public policy
a plan or decision by government to act in a certain way or go in a particular direction
quality of life
a consumers perception of and satisfaction with life
rationality
the characteristic of having the ability to reason
reactance
a reaction by a consumer of wanting a product or service even more after hearing a warning or negative message about it
regional subcultures
groups that have characteristic differences in environment, resource use, history, and traditions based on location
socialization
the process of learning to interact with others, forming cooperative relationships, participating in society, and learning the ways of daily life
standard of living
the quality of life at which consumers aspire to live
targeted advertising
a type of advertising geared to a specific group based on its environment or culture
technological obsolescence
the process that occurs when a product becomes outdated soon after it was purchased or before it is worn out
technology
the application of scientific knowledge to useful purposes
theory
an organized system of ideas or beliefs that can be measured
theory of mental accounting
a system of ideas that examines the framework of peoples saving and spending behaviors
theory of reasoned action
a system of ideas that posits that actions are based on a combination of attitudes and beliefs and that motivations are linked to attitudes and beliefs
transaction
a transfer that leads to completion of the exchange process