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33 Cards in this Set
- Front
- Back
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According to the AARP, seniors make up [%] of the pop, and __ million >55 yo are still in the workforce.
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30%, 18 million
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T/F - The baby boomers of 1946-64 are not into fashion and are not spenders.
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False - "help me live longer/better", and they are spenders
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What were the baby boomer years? Ages?
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1946-1964 (44-62 yo)
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Boomer avg lifespan?
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77 yrs
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Projected growth of the 80+ age group?
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262%
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T/F - Virtually all future growth will come from consumers over the age 60 (SRx)?
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True
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Of the following groups, which is LEAST likely to try an unfamiliar brand?
A) 16-34 B) 35-49 C) >50 |
A) 16-34 (36%)
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T/F - Avoid tints for older boomers driving at night.
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True - since older has less retinal illum.
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What is DriveWear?
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Polarized photochromic lenses
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Why consider eyewear weight with older folks?
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Less fat around bridge (less cushion for heavy frames)
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For older folks, consider a ___ bridge design. What is this all about?
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Strap bridge - even distribution of weight
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What kind of frame style draws attention away form wrinkles?
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Dark, dramatic-looking styles
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What type of frame style accentuates "saggy" skin? What is a better alternative?
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Round accentuates saggy skin, better to use square or oval shaped
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Men look better in ___, ____ shapes to minimize the "droopy" look.
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smaller, rectangular
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Increasing add power makes the patient more (eso/exo) and (incr/decr) the working distance.
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exo, decr
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By increasing the add, your patient's eyes will be more (eso/exo). But you can fix this by...
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Exo; fix by using BI (inset the seg), but must increase seg width to widen the field of view.
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A normal __ yr old has only [fraction] of the light reaching the retina vs a __ yr old.
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60, 1/3, 20
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Why is there reduced light transmission due to the lens material? How do you improve this?
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Reflection; use AR to incr light transmission to eye
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T/F - The amount of miles driven by seniors is expected to increase in the future.
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True
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In 1 mile of city traffic, [#] situations can be faced.
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200
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__x more likely that an 80 yr old has of dying than a 20 year old in the same crash circumstances.
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4
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What are the two types of glare?
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1) Discomfort
2) Disabling/veiling |
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Discomfort glare begins about ___ lumens; this is equivalent to...
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3,000; sunny day, reflection off grass
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T/F - Discomfort glare occurs only in sunny weather.
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False - any weather
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Disabling glare starts around ____ lumens; this is equivalent to...
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10,000; beach or ski slopes
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What kind of glare causes objects to have lower contrast?
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Disabling glare
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Name and describe the kinds of disabling glare?
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Direct: looking at horizon at sunset or car headlights at night
Reflective: reflection off car bumper or windshield on sunny day |
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What kinds of physiological responses occur with disabling glare?
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- Pupil constriction
- Eye closure - Head turn away from offending source - Incr rxn time in presence of glare source |
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T/F - The exposure to sunlight on a given day will affect night vision at that same night.
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True
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VA and contrast sensitivity can be reduced by __% due to sunlight.
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50
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How does the sun affect night vision?
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Sun's sustained bleaching of rhodopsin; 2-3 hr exposure can delay dark adaptation by as much as 10 min
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To maximize night vision, wear lenses w/ __% transmission or less during bright sun activities lasting __ hrs or more.
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20, 2
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Boomers will respond to what two main visual recommendations?
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Recommendations that will enhance COMFORT and VISUAL FUNCTIONING
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