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19 Cards in this Set
- Front
- Back
- 3rd side (hint)
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What was the Nuremberg Chronicle? |
Printed in 1493 by Anton Koberger, developed by a team of investors, a printer, an author, and illustrators. Earliest high-quality book in which text and illustrations appear on the same page Narrative of the history of the world from creation until the 'present day' |
the Neremberg Chronicle was made by Anton Koberger Text and illustrations on the same page? Blasphemy! |
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What were the three historical type face groups? |
Old Style characterized by understated contrast, bracketed serifs, and oblique stress. 15th and 16th century roman type Transitional Style characterized by vertical stress, significant contrast, wide proportions, and thin elegant serifs 17th century roman type Modern Style characterized by extreme contrast in stroke thickness, staunchly virtical stress, and hairline serifs 18th century roman type |
TOM was a huge advocate for the three historical type face groups Transitional-Old-Modern GO TOM GO! |
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What did photography add to the evolution of Graphic Design? |
Brought a sense of reality to Graphic Design that text couldn't provide Images drawn by artists could be easily manipulated, (unlike photographs,) so they lacked credibility |
Photography was like, real stuffs, very real while paintings were like, fake stuffs, unrealistic |
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Difference between Letterpress, Lithography, and Chromolithography |
Letterpress Raised surface is inked and pressed down to make prints (like the metal letters!) Lithography Method of printing from a flat surface (also called a planographic printing technique) Chromolithography Makes multi-coloured prints |
Letterpress: Presses down like the letters Lithography: Lithe means thin, think of a 'thin'/flat surface Chromolithography: Colour starts with a C, this term also starts with a C |
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How did photography affect the Industrial Revolution in terms of design? |
Pictures and posters accelerated communication, like social media today. Pictures helped with telling people what really happened instead of artistic interpretations. |
Photography communicated real stories Paintings and drawings communicated artistic interpretations of stories |
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How did "posters" affect the Industrial Revolution? |
Posters were one of the earliest forms of advertisement, and developed as a medium for visual communication in the early 19th century Became the staple of the Graphic Design trade Influenced the development of typography, because they needed to be read from a distance |
Posters were a form of advertising plus they made people be like "oh we need to be more clever with our type placement so people can actually read what we're trying to communicate" and so that's what they did |
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What was the arts and crafts movement? |
Late 19th century decorative arts movement in the Europe and United States Rejected industrial production in favour of handcrafted goods with simple, often geometric designs |
Hipsters were like "we're too good for industrial products" So they went and hailed the handcrafted goods instead |
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What is the organic form in Art Nouveau? |
Symbolizes sensuality by using curves and rhythm Derived from the natural world through its shape which is irregular and curvy, and featured whiplash curves |
It's organic and natural Like organic veggies, but in art form |
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What was the Vienna Sucession |
Lead by Gustav Klint A group of young artists formed in 1897 who rejected the conservative artistic conventions of the era Formed because they believed that the other artist organizations in Vienna were out of touch with the newer styles and artistic theories spreading across Europe |
An artists’ group whodidn’t like the other artist organizations in Vienna so created their own |
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What is the Secession Building? |
Exhibition space for the Secessionists design by Josef Maria Olbrich |
A building to show off the Secessionists artwork |
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What was Ver Sacrum? |
Vienna Sucession journal established in 1898 Aims to show other countries for the first time that Austria is an independant artistic entity |
Austria made a journal in 1898 to show the other countries that they "were an independent artistic country who ain't need no man" |
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Sum up Austrian Expressionism |
Artists seek to what the world feels like rather than what it looks like Contrasts the Werkatte style, uses distortions of form, colour, and space to increase the emotional impact on the viewer |
Austrians wanted to express the feel of the world instead of what it looked like |
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What is Jugendstil |
German synonym for Art Nouveau Means "young art" from the magazine Jugend |
You're on your own for this one, I have no idea |
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What was significant about Harper's Magazine |
Largest printing and publishing firm in the world Shows how far American design has come inspired by Europe, France, and Britain |
Magazine that printed and published stuff, kinda like magazines nowadays, except this one is old |
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What was significant about victorian typography? |
Extravagant embellishment was applied to achitecture, furniture, clothing and appeared as elaborate borders and lettering in graphic design |
Fancy letterings that made people feel fancy |
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Sum up French art Nouveau |
Wanted to make the mundane everyday world into a place ofaesthetic, and to unify different design arts including graphic design. Wantedto create a fresh visual vocabulary that celebrated the vibrant pulse of urbanlife. Used lots of colour and expressive organic form |
They said "AESTHETIC OVER ALL ELSE" and that's what they got |
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Sum up American Art Nouveau |
Inspired by European styles and tried to reinvent them with American subject matter Realism with clean lines, stayed away from flat patterns of colour Focused on the lives of young women, they were viewed as a target market and not a sex symbol |
"One day I'll be like France senpai! I-it's not like I like them or anything though!!" said America |
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Sum up England Art Nouveau |
More conservative compared to the rest of Europe and it wasn't as accepted because it lacked sophisticated colourism |
#REJECTED |
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Sum up Art Nouveau in Scotland, Austria and Germany |
Interested in newstyles, these countries took the art nouveau style and added their ownsymmetrical and abstract approach Attempted to collapse the hierarchy between fine arts and crafts Belief that artist-led utopias filled the void made by the industrial revolution were possible Design markers were markers of nationa/regional identity |
These 3 countries took the Art Nouveau style and made it symmetrical, simple, and abstract |
