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26 Cards in this Set

  • Front
  • Back
1998 regional dailies - ad in media
14.5%
TV increase in ad
14.5 -> 34%
pages viewed per month - le monde
107 096 928
pages viewed per month - ouest france
58 533098
Profit from advertising revenue
30%
sales of written press
decrease of 2-3%
% of news pages found via search engines
10-15%
88 and 98 - increased circulation of fr soir
149 thou -> 255 thou (produced 2 copies a day)
2007 circulation of ouest france
737 790 (#67 of top 100 world press according to world news association)
2007 circulation of le monde
358 655
april 2008 circulation of femme actuelle
1 085 651
april 2008 circulation of tele Z
1 758 335
april 2008 circulation of tele 7 jours
1 632 388
april 2008 circulation of Voici
536 320
news magazines eg l'express
1/2 mill in 2005
Audience share of tf1
27.8%
Audience share of france 2
17.6%
Audience share of france 3
13.4%
Audience share of canal plus
3.6%
audience share of france 5 (3am - 7pm)
5.7%
Audience share of arte (7pm - 3am)
5.7%
Audience share of M6
11%
advertising and tv licence of france 2
licence : 47.6%
ad : 48.4%
advertising and tv licence of france 3
licence : 60.2%
ad : 30.5%
advertising and tv licence of arte
licence : 99%
ad : 1%
aims of fr 2 and fr 3
inform in an objective manner, without bias and to educate