Final Cram

Front 1

When is editing Important?

Back 1

ALWAYS

Front 2

Newspaper/Zine too big?

Back 2

Edit story from bottom! Change photo heights!

Front 3

Redundant phrases

Back 3

First Annual, Jewish Rabbi, Totally Destroyed

Front 4

Four F's of Magazine Design

Back 4

Format, Formula, Frames, Function

Front 5

Signature (publication)

Back 5

Std size paperstock sheet, both sides printed, folded and trimmed to make a section

Front 6

Masthead

Back 6

Details staff, mailing + subscription info, ads, etc. CONTAINS LOGO

Front 7

Saddle Stitch (binding process)

Back 7

Stacks signatures, then staples middle fold of pages

Front 8

Perfect bound (binding process)

Back 8

Flexible adhesive holds cut and folded signatures to the cover

Front 9

Nameplate

Back 9

Logo/name of zine, as it appears on the front cover

Front 10

Where are nameplates usually found?

Back 10

Table of contents, masthead, and front page

Front 11

Folio line

Back 11

Line of type just below nameplate, vol #, issue #, date of publication

Front 12

Break of the Book

Back 12

Sequence of allocation of space for all magazines content

Front 13

Self-cover

Back 13

Cover printed on same paperstock as rest of magazine

Front 14

What do you want to avoid in newsletter design? (1)

Back 14

Too many different typefaces

Front 15

What do you want to avoid in newsletter design? (2)

Back 15

Tiny photos (except for mugshots)

Front 16

What do you want to avoid in newsletter design? (3)

Back 16

Grey Pages

Front 17

What do you want to avoid in newsletter design? (4)

Back 17

Unaligned type across the top and middle of the page

Front 18

What do you want to avoid in newsletter design? (5)

Back 18

Butting Headlines

Front 19

What do you want to avoid in newsletter design? (6)

Back 19

Poor quality art

Front 20

What is on a magazine front cover?

Back 20

Nameplate, Art, Cover lines, Issue date, Price/UPC scan

Front 21

What should you avoid putting on top of small art?

Back 21

Large art

Front 22

Should elements be distributed?

Back 22

Elements should be distributed

Front 23

Is it Important to be consistent?

Back 23

Yes be ******* consistent

Front 24

Should all elements be aligned?

Back 24

Align ALL ELEMENTS

Front 25

What should a good caption contain?

Back 25

Present-tense action verb telling what is happening, names of all people, date and place of the event

Front 26

What is safe to cross the gutter?

Back 26

Photos/art, headlines, rules, and color/tint boxes

Front 27

Name of the first newspaper in Colonial America

Back 27

Boston News-Letter

Front 28

Why did the Boston News-Letter have "Published by Authority" on the first page?

Back 28

It allowed the governor of Massachusetts to censor the stories

Front 29

What type of color is used for photos in visual communications?

Back 29

CMYK

Front 30

What is the most widely used vehicle for printing ink?

Back 30

Linseed Oil

Front 31

What are the two parts of printing ink?

Back 31

Pigment and Vehicle

Front 32

What are the characteristics of paper?

Back 32

Two distinct sides, grain, and brightness

Front 33

What is a watermark?

Back 33

The faint design or emblem put into certain papers

Front 34

Most widely used raw material for paper today

Back 34

WOOD

Front 35

What is the most expensive element of the printing process?

Back 35

PAPER

Front 36

What type is preferred for body copy?

Back 36

Serif type

Front 37

What type is preferred for numbers?

Back 37

Sans serif type

Front 38

Deck

Back 38

Secondary headline

Front 39

Banner

Back 39

Headline that stretches across the page width

Front 40

Cutline

Back 40

Explanation of photograph that appears just below the photo

Front 41

Modular format

Back 41

Newspaper page made up of a series of rectangles

Front 42

Which format uses a grid, 6 or 5 column with white space between them

Back 42

Modular format

Front 43

Which format has one module that dominates the page, with a lead story above the fold

Back 43

Modular format

Front 44

Which format has each module self- contained?

Back 44

Modular format

Front 45

Which format has photos cropped closely to give impact to the center of interest?

Back 45

Modular format

Front 46

Which format has plenty of white space between ruled modules, especially with type or photos

Back 46

Modular format

Front 47

Which era used smaller outside margins?

Back 47

Traditional format

Front 48

Which era used 6 point type to fit more content?

Back 48

Traditional era

Front 49

Which era had 13 pica wide columns and 7-8 columns across the page?

Back 49

Traditional era

Front 50

Which era had vertical rules placed between columns

Back 50

Traditional era