Film Quiz #6

Front 1

Vertical Integation

Back 1

A business model adopted by the major studios during the Hollywood studio era, in which studios controlled all aspects of the film business, from production to distribution to exhibition

Front 2

Block Booking

Back 2

An outlawed studio era practice, where studios forced theaters to buy multiple films as a unit

Front 3

1948 Paramount Decree

Back 3

Supreme Court case about anti-trust laws in film; the studios were made to sign consent decrees that would end the practice of block booking by requiring that all films be sold on an individual basis. They were also required to divest themselves of their own theater chains.

Front 4

The 1960's Hollywood Renaissance

Back 4

A new class of directors; started targeting the younger generation with films; had more of a free range and directors were more creative in doing what they wanted; time period when American movies "grew up"

Front 5

Horizontal Integration

Back 5

A term that refers to the organization of an industry wherein one type of corporation also owns corporations in allied industries, for example, film production and video games

Front 6

Globalization

Back 6

film has grown on the international scale; to be successful studios have to produce blockbusters as well as participating in markets around the world.

Front 7

Outsourcing of Labor

Back 7

The practice of Hollywood studios contraction out production work to individuals or firms outside the U.S.

Front 8

Runaway Productions

Back 8

Film productions shot outside the U.S. for economic reasons

Front 9

The Blockbuster

Back 9

A large-budget film whose strategy is to swamp the competition through market saturation

Front 10

Roadshowing

Back 10

A marketing strategy of screening a blockbuster prior to general release only in premier theaters.

Front 11

The High Concept Film

Back 11

A post-studio era Hollywood film designed to appeal to the broadest possible audience by fusing a simple story line with major movie stars and mounting a lavish marketing campaign

Front 12

Saturation Marketing

Back 12

using shopping center theaters/theaters outside of the cities to take advantage of the changing demographics

Front 13

The Sundance Institute

Back 13

Founded by Robert Redford;

a non-profit organization providing training and financial support for emerging screenwriters and directors.

Front 14

Miramax

Back 14

Acquired by Disney; infamous for making lavish campaigns designed to promote its Academy Award nominated films

Front 15

Mumblecore

Back 15

Extremely low budget, DIY American independent filmmaking, beginning in the early 2000s. Often compared to the French New Wave because of its improvisational style and personal subject matter.

Front 16

The Dream Palaces

Back 16

extravagant, ornate, richly decorated theaters that were like a "dream" to be inside of

Front 17

Digital Cinema

Back 17

Also called "d-cinema." Not to be confused with digital cinematography, this term refers to using digital technologies for exhibition