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12 Cards in this Set
- Front
- Back
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Short term/Long Term Memory
Serial Position Curve |
Memory is better for words at the beginning of the list and at the end of the list than for words in the middle.
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Primacy Effect
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Superior memory for stimuli presented at the beginning of a sequence.
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Recency Effect
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Superior memory for stimuli presented at the end of a sequence.
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Types of Coding in Long Term Memory
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Uses Auditory, Visual, and Semantic coding. Predominant coding used is semantic coding.
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Explicit Memory (LTM)
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Conscious recollection of events or facts.
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Implicit Memory (LTM)
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Unconscious recollection of events or facts.
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Episodic Memory (LTM)
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Memory for personal experiences. (Explicit)
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Semantic Memory (LTM)
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Stored knowledge for memory and facts not tied to any specific event. (Explicit)
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Priming (LTM)
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When the presentation of one stimulus changes the response to a subsequent stimulus. (Implicit)
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Procedural Memory (LTM)
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Memory for how to carry out highly practiced skills. (Implicit)
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Conditioning (LTM)
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Pairing neutral stimulus with a stimulus that elicits a response to make the neutral stimulus elicit that response. (Implicit)
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Implicit Memory (LTM) in Everyday Experience
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Propaganda effect: more likely to rate statements read or heard before as being true.
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