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14 Cards in this Set
- Front
- Back
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What are leading practises when meeting potential buyers during open house |
Grading them at the door, have them sign their name, consent to receiving a CEM and inquire about their current state of representation. If they’re working with a sales person get their information and contact the sales person |
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What is a sign call |
When buyers drive through neighbourhoods and take information from a for sale sign |
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What are good questions to ask during a sign call? |
Do you have to sell your home first, would you like me to send you other properties that are comparable, determine if they’re working with a sales person and limit contact if they are by referring them to contact you through their sales person |
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What are good ways to get referrals in your community |
Being active and your children’s school, organizations, committees, volunteering making friends with other sales persons, growing a list of third-party experts, networking with investors/lawyers/accountant and other professionals who work in real estate related fields fields |
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What is duty time |
Office hours where a designated sales person must be on duty in their office to answer calls that provides opportunity to work and refine your ability to make great first impressions |
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What is the leading practice for duty calls |
Be well informed about listed properties, have electronic access, keep printed advertisements within easy reach, have a good alternative properties and be organized with a pen, appointment book an area maps |
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What is traditional advertising |
Drop mail in target area and printed advertisement |
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What is web advertising |
Text ads, Google ad words, craigslist, Kijiji, Facebook and animated banners or videos |
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What is mobile marketing |
Mobile friendly websites, blogs and videos |
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What is social networking |
Building relationships to keep yourself top of mind with potential buyers, social media apps, streaming open houses, using a headshot |
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What is traditional networking |
Writing down a list of people you know in contacting them, attend events by your local real estate board, ask questions about real estate |
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What is farming a neighbourhood or community including door-to-door canvassing |
Going door-to-door to get to know potential buyers, ask them if they would like monthly updates, make friends with homeowners and target homes were landscaping appears to be undergoing improvements |
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What is a buyers package for initial contact with buyers |
Every buyer you meet should receive a buyer package and hopes for retaining them as a client or customer including contact info, stats on properties, neighbourhood specific data, links to YouTube videos, social media information, headshot, brokerage information, list of third-party referrals and previous customer testimonials |
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What are property profile sheets for buyers |
Include a series of questions to help identify and keep track of preferences and upgraded regularly throughout the search |
