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45 Cards in this Set

  • Front
  • Back

When is qualitative research appropriate? (4)

1. Problems that require some exploration and have no clear answers.


2. Puzzling or conflicting observations of reality.


3. Developing new areas of conceptualization.


4. Explorative questions: Why? How? When?

What are types of qualitative research designs?

1. Narrative(-biographic) study


2. Phenomenological study


3. Grounded theory


4. Ethnographic study


5. Case study

What is the result of a narrative and ethnographic study?

A portrait

What are the possible methods of qualitative research? (4)

1. Interviews


> Structured


> Semi-structured


> Unstructured


2. Observation (participant; non-participant)


3. Focus groups


4. Artefacts


> Documents, text, historical texts, art, etc

What are the characteristics of grounded theory research? (3)

• Systematic strategy for doing research


• Explicit procedures for the analysis of qualitative data


• Particularly useful for nascent theory building

What are problems of grounded theory research? (3)

• Not possible to start without some pre-existing theoretical ideas and assumptions.


• Tensions between evolving and inductive style of a flexible study and systematic grounded theory approach.


• Difficult to decide when categories are ‘saturated’ or when the theory is sufficiently developed.

What are threats of flexible designs? (6)

• External validity


• Rigor of data collection (quality) and interpretation


• Selection/sampling biases


• Retrospection


• Reliability of measurement (interpretation)


• Heroism (of interviewees); negative things hardly traceable

How can one strengthen the validity of a qualitative research? (9)

• Providing an accurate and complete description


• Being prepared to modify your interpretation


• Considering alternative explanations


• Actively seeking data which do not fit in with your explanation


• Using reflexivity to identify possible bias


• Triangulation


• Peer debriefing and support


• Member checking


• Providing an audit trail (chain of evidence)

What is the main aim of a qualifying account?

Making a researcher’s assumptions explicit so another researcher could clearly understand the origins and logic of investigation.

What are the fundamental validity criteria of a qualitative methodology? (4)

- Truth value (Internal validity)


- Applicability (External validity)


- Consistency (Reliability)


- Neutrality (Objectivity)

What factors should one consider when accounting for substance? (8)

- The context: history, physical setting,


environment


- Participants/ key individuals


- Division of labor, hierarchies


- Routines and variations


- Member’s perspectives, meanings


- Social rules, basic social patterns


- Schedules, temporal order


- Activities

What factors should one consider when accounting for themselves? (9)

- Approach and self presentation


- Trust and rapport


- The researcher’s role


- Mistakes, misconceptions, surprises


- Types and varieties of data


- Data collection and recording


- Data coding and organization


- Data demonstration and analytic use


- Narrative report

Know the difference between the 'eisenhardt' and 'goia' method

See lecture slides week to nr 27 and 28

What are process research steps? (6)

1. Develop process concepts


2. Defining incidents and events


3. Specifying an incident


4. Measuring an incident


5. Identifying events


6. Developing process theory

What are common pitfalls when doing interviews? (9)

- Inappropriate design of the interview guide:


- Broad, open start (e.g., Can you tell about your own background)


- Always start each topic with open questions


- Try to reconstruct the history/story, get dates, events, names, etc.


- Superficial questions and satisfied with superficial answers (need for follow up questions)


- Lack of logic in the interview (follow the interviewee’s story)


- Using ‘jargon’ or theoretical terms


- Indicator of a superficial interview: if it is 30 minutes…


- Leading questions

What is the problem of qualitative data and analysis?

It's an iterative (repetitious) process

What is coding? (3)

- Attach a label to a fragment of text or video


- Categorization / grouping of meaning


- A form of content analysis

What are the two main questions with coding?

> what are the interviewees talking about?


> how are they are talking about it?

What are the two main purposes of coding?

1. Systematic organisation of the empirical material


2. The FIRST step of analysis - dominant themes and patterns become visible

What are the two forms of open coding?

1. Open coding – creating categories as you go along and continuously refining them.


2. Closed coding – categories are pre-defined and more or less fixed.

What is the typical buildup of the method section? (5)

1. Approach


2. Setting (including case/industry background)


3. Data selection (sampling, give information of informants ina table)


4. Data collection (explain interview protocol etc)


5. Data analysis (explain coding procedure and write-up), include table with coding scheme: code, definition and example)

What is the typical buildup of the discussion/conclusion section? (4)

1. Summary of main findings in relation to RQ


2. Theoretical implications: Contributions to the literature, confirming, extending, and disconfirming.


3. Practical implications


4. Limitations and future research

What is operationalization?

Operationalization concerns the "translation" of theoretical concepts into measured empirical variables

On what three units of analysis can one operationalize?

- the individual level


- the new emergent venture level


- regional/ national level

How does one differentiate personal characteristics on the individual level?

Between distal (e.g., personality)


and proximal (e.g., goals, intentions, interests)

What is important on the individual level?

What is the mechanism linking the


characteristics to the outcome or more outcomes?

What are the 5 concepts to be operationalized on the new emergent venture level?

- resources


- venture ideas and opportunities


- external environment


- behavior


- outcomes

Where should one look at when operationalizing resources? (5)

- financial capital


- physical capital


- human capital (knowledge, commitment,


alertness, etc)


- social capital


- organizational capital

Where should one look at when operationalizing venture ideas and opportunities?

move beyond the ‘sheer number’ and into the black box

Where should one look at when operationalizing the environment? (3)

hostility, dynamism, heterogeneity

Where should one look at when operationalizing behavior?

gestures, development of venture idea (gestation)

Where should one look at when operationalizing outcomes?

direct or distant outcomes,


only ‘bottom-line’ outcomes?, absolute performance?

What are important issues on the regional/national level? (3)


1. Different connotation of key entrepreneurship term (e.g., venture, entrepreneur etc.)


2. Tax regimes and regulations create differences in what a firm is: need to measure what is in the firm


3. Who is representing the country/region?

What is secondary data?

Secondary data is information or data that has already been collected and recorded by someone else, usually for other purposes

What are two advantages of secondary data?

- It saves time and money


- the data are often of high quality

What are two disadvantages of secondary data?

- The data was not collected for the specific research problem


- the accessibility of data is often problematic

What are the five steps of the data mining process?

1. sample


2. explore


3. modify


4. model


5. assess

What is a case study?

an empirical inquiry that investigates a contemporary phenomenon within its real-life context, when the boundaries between phenomenon and context are not clearly evident and in which multiple sources of evidence are used.

What are three sources of evidence in case research?

1. Interviews


2. Documents and archives


3. Observation

What are the two main objectives of a semi-structured interview?

- the researcher wants to know the perspective of the interviewee on the issue


- they also want to know whether the informant can confirm insights and information the researcher already holds

What is a general shortcoming of documents?

they appear to be objective and truthful; however, most documents are written with a specific purpose in mind and addressed to a specific audience.

What are two general types of observation?

- Direct observation


- Participant observation

What kind of questions exist? (9)

1. introductory questions


2. followup questions


3. probing questions


4. specifying questions


5. direct question


6. Indirect questions


7. structuring questions


8. Silence


9. Interpreting questions

What are three advantages of a focus group?

- enables researcher to observe interaction


- helps detecting different views on topic


- cost and time efficient approach

What are three disadvantages of focus groups?

- requires a well trained moderator


- individuals might dominate the group


- respondents might be reluctant to speak up or remain in their role