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13 Cards in this Set
- Front
- Back
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Exageration/hyperbole |
Great exaggeration i.e. THE BEST BUYS AT ALDI |
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Repetition |
When a word is repeated over and over again |
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A statement of a view about a group of individual members i.e. BOYS are gross |
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Cliches |
A phrase or scene that has been used too many times it is either boring or has no meaning |
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Statistics |
figures used to appeal to the logical side of people |
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Endor |
promotions from famous people to convince the buyer that the product is quality |
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Slogans |
Short catchy memorable phrases |
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Proverbs |
A popular saying filled with wisdom |
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Nationalism |
Appeals to someones patriotic side |
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Personal pronouns |
Replacing nouns in a sentience with, I, We,you, e.t.c. |
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Commands made by the advertiser |
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Alliteration |
Repition from a certain letter |
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A |
The repetition of a vowel |
