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5 Cards in this Set
- Front
- Back
Edwards an Winkler
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"Representative Form and the Visual Ideograph"
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depictive rhetoric
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generates "pictures for sharing that can be transmitted quickly and precisely by the mass media"
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example of depictive rhetoric
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Iwo Jima
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ideograph
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meaning develops through its usages and applications, operating as an abstraction and a fragment within the larger rhetorical environment
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example of ideograph
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"liberty" or "patriotism"
serve to rhetorically create communities according to ideological constraints and beliefs |