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20 Cards in this Set

  • Front
  • Back
Quantity demanded
amount of good or service that consumers would purchase at a particular price
Law of demand
quantity demanded of a good/service varies inversely with price; the lower the price, the larger quantity demanded. The higher the price, smaller the demanded quantity.
Substitution effect
effect of a change in the price of a good or service on amount purchased that results from a change in purchasing power of consumer’s income due to price change.
Income effect
effect of a change in the price of good/service on the amount purchased which results from consumer substituting a relatively less expensive alternative (hurts inferior products).
Demand
relationship between the quantities of a good or service that consumers desire to purchase at any particular time and the various prices that can exist for the good or service.
Demand schedule
a table recording the number of units of a good or service demanded at various possible prices.
Demand curve
graph of relationship between price and quantity demanded (Quantity = x, price = y)
Supply
relationship between quantities of a good/service that sellers wish to market at any particular time and the various prices that can exist for the good or service
Supply schedule
a table recording the number of units of a good or service supplied at various possible prices
Supply curve
graph of relationship between price and quantity supplied (same vars as DC)
Law of supply
quantity supplied of good/service varies directly with price (lower the price, smaller the quantity supplied; higher the price, larger the quantity supplied)
Equilibrium price
price at which quantity of good/service offered by suppliers is exactly equal to the quantity that is demanded by purchasers in a particular period of time.
Shortage
quantity demanded > quantity supplied. Occurs when price is below equilibrium price. Causes increase in prices.
Surplus
quantity supplied > quantity demanded. Occurs when price is above equilibrium price. Causes decreases in prices.
Substitute
product that is interchangeable in use with other product.
Complement
product that is employed jointly in conjunction with another product
Shift in demand
change in quantity of good/service that would be purchased at each possible price
Shift in supply
change in quantity of a good or service that would be offered for sale possible price.
What determines demand?
-Taste/preferences
-Prices of substitutes
-Consumer expectations (what you expect in future to happen to price)
-Income of consumers
-Prices of complimentary goods (price of oil is high, large cars demand drops)
-Number of buyers
What determines supply?
-Technology
-Price of resources
-Producer expectations
-Short-run investments (hiring more overtime, add shifts)
-Long-run investments (build new factories, serious investment)