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13 Cards in this Set

  • Front
  • Back
Demand
a relation showing the quantities of a good that consumers are willing and able to buy at various prices per period, other things constant
Law of Demand
The quantity of a good demanded per period relates inversely to its price, other things constant
Marginal Utility
The change in total utility resulting in a one-unit change in consumption of a good
Law of Diminishing Marginal Utility
The more of a good a person consumes per period, the smaller the increase in total utility from consuming one more unit, other things constant
Demand Curve
A curve line showing the quantities of a particular good demanded at various prices during a given time period, other things constant
Quantity Demanded
the amount demanded at a particular price
Individual Demand
The demand of an individual consumer
Market Demand
The sum of the individual demands of all consumers in the market
Elasticity of Demand
Measures how responsive quantity demanded is to a price change; the percentage change in quantity demanded divided by the percentage change in price
Total Revenue
Price multiplied by the quantity demanded at that price
Tastes
Consumer preferences; likes and dislikes in consumption; assumed to be constant along a given demand curve
Movement Along a Given Demand Curve
Change in quantity demanded resulting from a change in the price of the good, other things constant
Shift of a Demand Curve
Increase of decrease in demand resulting from a change in one of the determinants of demand other than the price of the good