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14 Cards in this Set
- Front
- Back
Demand
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the desire, ability, and willingness to buy
represents the consumer |
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microeconomics
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deals with behavior and decision making by small units, such as individuals and firms
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demand schedule
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a listing that shows the various quantities demanded of a particular product at all prices that might prevail in the market at a given time
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demand curve
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a graph showing the quantity demanded at each and every price that might prevail in the market
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law of demand
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states that the quantity demanded of a good or service varies inversely with its price *price and quantity move in different directions
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market demand curve
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demand curve that shows the quantities demanded by everyon who is interested in purchasing the product
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marginal utility
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extra usefulness or satifscation a person gets from acquiring or using one more unit of a product
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diminishing marginal utility
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statese that the extra satisfaction we get from using additional quantities of the product begins to diminish --the las unit consumed gives less satisfaction than the one before it
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substitution effect
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the change in quantity demanded because of the change in the relative price of the product
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change in demand
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demand curve shifts==> has noting to do with price
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substitutes
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products that can be used in place of other
example- buying chicken instead of steak |
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complements
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use of one increases the use of the other
example -hot dogs and hot dog rolls |
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pricing determines:
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1)factors of production
2) financial capital 3) diminishing marginal utility |
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Law of Demand
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1)income effect
2)substitution effects- people tend to substitute for other things 3)diminishing marginal utility |