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23 Cards in this Set

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What are the 3 ways that we can estimate price elasticity?

1. Influences by some characteristics of the good.


2. Computing it using an equation.


3. By its relationship with total revenue.

What is the equation for calculating price elasticity of remand?

Price elasticity of demand =


% Change in quantity demanded /


% Change in price

What 4 things should we be aware of when working with the price elasticity of demand equation?

1.) The use of average price and quantity. 2.) The use of percentages. 3.) Price elasticity is units free. 4.) Price elasticity of demand will ALWAYS be negative.

When is demand elastic? When is it inelastic?

Demand is elastic when consumers respond strongly to a change in price. Demand is inelastic when buyers are not sensitive to a change in price.

What is the formula for finding the midpoint to calculate a change in price?

End value - Start value / midpoint X 100

Name 3 factors that the price elasticity of goods depends on.

Availability of substitutes, proportion of income spent on the good, and time allowed for adjustments.

What is the formula for calculating cross elasticity of demand?

Cross elasticity of demand =


% change of quantity demanded of good A /


% change of price in good B

If goods A and B are substitutes, cross elasticity will be _______.


Of goods A and B are complements, cross elasticity will be ________.

Positive, negative

What is the equation for calculating income elasticity of demand?

Income elasticity of demand =


% change in quantity demanded /


% change in income

If income elasticity of demand is negative, then the good is a (an) ________ good.

Inferior

If income elasticity of demand is positive and greater than one, then the demand for the good is income _______.

Elastic

If income elasticity of demand is positive and less than one, then the demand for the good is income _________.

Inelastic

When income elasticity is positive, the percentage of income spent on a good changes as income _________.

Increases

For income elastic demand, as income increases, the percentage of income spent on a good ________.

Increases

For income inelastic demand, as income increases, the percentage of income spent on that good _________.

Decreases

What is the equation for calculating elasticity of supply?

Price elasticity of supply = percentage change in quantity supplied / percentage change in price

Name 2 factors that influence elasticity of supply.

Availability of a resource substitute and time allowed for adjustment.

_______ is the measure that we use to see by how much the equilibrium price falls and by how much the equilibrium quantity increases.

Elasticity

The total revenue test is a method of estimating the price elasticity of demand by observing the _________ that results from _________, when all other influences on the quantity sold remain the same.

Change in total revenue, a change in price

If the price elasticity of demand is greater than 1, demand is ______.

Elastic

If the prices elasticity of demand is less than 1, demand is ______.

Inelastic

If the price elasticity of demand equals 1, demand is _____ _______.

Unit elastic

When demand is _______, a price cut increases total revenue. When demand is _______, a price cut decreases total revenue.

Elastic, inelastic