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37 Cards in this Set

  • Front
  • Back
cosistency can be accomplised through which one of the four desings elements
repitition
which design element groups related or similar items together
proximity
what does it mean when a work is in the public domine
any one can use it
using word art for the main title and regular font for supporing info is an example of which design elements/
contrast
adding a thick line at the top and bottem of a page to ceate unity is an example of whcig basic design element
repition
true or false
the rule of porximity states that objects near each other tend to be seen as a unit
true
true or false
on a page without contrast the reader dosent know where to look first or whats important
true
which type of alignment refers to beginning all lines at the left margin and edning thme at the right margin
full allignment
how many alighnments should be used of one page
one
trur of flase
items that are similar in some way tend to be grouped together
false
true or false
a readers natural tendency is to read from upper left to lower right
true
ture or false
white space can be used to unite or separate elements
true
what are various ways you can create contrast in a documents
color lines thickness type size shape and space
true or false
center alignment is good format for alot of text
false
true or fals
serif type is best left to heading and short amounts of text and sans serif type is best for large bodies of text
false
what is leading
amount of space added betwean lines
what is kerning
to take up space between letters
true or false
a vector graphic is made up of tiny colored square pixels that work together to form in image
true
what is the newest file formant that allows for more resizing and varying degrees of transparency without loss of clarity
PNG (Portable Network Graphics)
what image file is best used for images with only a few distinct colors
GIF (Graphics Interchange Format
what is a jpeg
an image file format best suited for photographs and complex images that do not require transparency. This type of compression results in loss of clarity.
what is tint
a color mixed with white
what is shade
a color mixed with black
true are false
when we say color we are often talking about hue
false
true or false complenmentary colors create contrast
false
what is opaque
u cant see throughn it
what refers to how pure the color is
saturation
what refers to how dark or light a color appers
hue
what was the first use of publishing
aldus page maker
determines how dark an object is, making it more difficult to see through
opacity -
refers to a lightened hue; white is added
tint
refers to a darkened hue; black is added
shade
another term for white space; “shape” of white space is as important as the text or graphics
negative space
an image file format best suited for photographs and complex images that do not require transparency. This type of compression results in loss of clarity.
JPEG (Joint Photographic Experts Group)
an image file format best suited for images with only a few distinct colors, such as line drawings, black and white images and small text that allows for some resizing without a loss of clarity. GIF also supports transparency.
GIF (Graphics Interchange Format) -
an image file format similar to GIF that allows for more resizing and varying degrees of transparency without a loss of clarity.
PNG (Portable Network Graphics)
an image file format that preserves image detail. Because of large file size, works best for high-quality printing
TIFF (Tagged Integrated File Format)