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5 Cards in this Set
- Front
- Back
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What percent of the pharmaceutical articles were considered valid?
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75%
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The majority of studies that were sponsored by pharmaceutical companies were how many times more likely to have outcomes favoring the sponsor's product than were studies that had other types of sponsors.
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4 times more
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Direct to Physician (DTP)
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-Term for verbal in-office visits of pharm reps along with brochures, free samples, & gifts.
-Most reported by docs as a source of primary info about new meds. -Docs who rely on PR data tend to be heavier prescribers & more willing to try new meds. |
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Results
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-75% of studies were found to be valid
-80% of studies were found to be funded by the Pharm Co. -15% brochures presented data that was different from original published study. |
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What types of cancers mostly used the internet?
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Prostate
Breast & Testes |
