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7 Cards in this Set
- Front
- Back
- 3rd side (hint)
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Contagious Diffusion |
Rapid, wide spread diffusion of a feature or tread throughout a population |
Think transportation systems |
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Expansion Diffusion |
Spread of a feature or trend among people from an area to another in a snowballing process |
All directions |
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Relocation Diffusion |
Spread of a trend or feature through bodily movement of people from one place to another |
Think migration |
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Stimulus Diffusion |
Spread of and underlying principle, even though a specific characteristic is rejected |
Ex: Mac Donald's and India |
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Hierarchical Diffusion |
Spread of ideas from nodes of authority or power to persons/places of less power |
Top to Second to Third |
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Migrant Diffusion |
When an innovation originates somewhere and enjoys strong- but brief- adoption, loses strength at origin by the time it reaches another area |
Think distance decay |
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Hearth |
Place where innovation ideas originate |
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