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9 Cards in this Set

  • Front
  • Back

Quantity demanded

The amount of a product that consumers wish to purchase.

Movement along the demand curve

A movement down a demand curve is called an increase (or a rise) in the quantity demanded; a movement up the demand curve is called a decrease (or a fall) in the quantity demanded.


Shifts in the demand curve

An increase in demand means that the whole demand curve has shifted to the right; a decrease in demand means that the whole demand curve has shifted to the left.

The determinants of quantity supplied: the supply function

1. The price of the product


2. The prices of inputs to production


3. The state of technology

Shifts in the supply curve

A rise in the price of any input shifts the supply curve to the left, indicating that less will be supplied at any given price; a fall in the price of inputs shifts the supply curve to the right.

The concept of a market

A market maybe defined as an area over which buyers and sellers negotiate the exchange of some product or related group of products.

The law of demand

Demand curves have negative slopes throughout their entire range.

The theory of supply

Supply curves have positive slopes throughout their entire range.

The law of price adjustment

Prices rise when demand exceeds supply, and fall if supply exceeds demand. They remain unchanged when demand and supply are equal