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22 Cards in this Set

  • Front
  • Back

Demand

The quantity of a good or service that consumers are willing and able to buy at each given price level in a given time period.

Effective demand

Demand supported by the ability to pay for a good or service

Market demand

Total demand in a market for a good. It is the sum of all individual’s demand, at each given price level in a given time period

Contraction in demand

Movement along the Demand curve. Decrease in the quantity demanded caused by price rises.

Extension in demand

Movement along the Demand curve. Increase in the Quantity Demanded caused by price fall.

Normal goods

Goods that see an increase in demand when income rises and vice versa. Associated with a positive (+) Income Elasticity of Demand (YED). Can be basic (0-1) eg food or superior (1+) eg holidays

Substitute goods/Competitive demand

Goods in competitive demand/Substitutes and act as replacements for another product eg Pepsi & Coke, Vodafone & BT, oil & gas. Associated with a +XPED.

Compliments/Joint Demand

These goods are said to be in joint demand/complimentary to each other. Eg fish and chips, iron ore and steel, bread and butter + tech + accessories.

Speculative demand

Demand created when consumers predict positive gain from a certain stock/currency. Buy low/sell high.

Composite demand

A good that is demanded for more than one purpose so that an increase in the demand for one purpose reduces the available supply for the other purpose, often leading to higher prices eg supply of land for residential or commercial use.

Derived demand

When demand for one good or service comes from the demand of another good or service eg demand for cars stimulates the demand for steel is derived demand. Often affects factor market

Supply

The Quantity that a producer/seller is willing and able to offer for a sale at a given price in given time period

Market supply

Total supply in a market for a good. It is the sum of all individual firm’s supply curves, at each given price in a given time period.

Contraction in supply

Decrease in the Quantity supplied caused by a fall in market price.

Extension in supply

Increase in the Quantity Supplied caused by a rise in market price

Joint supply

When the production of one good also results in the production of another ie a by product eg beef & leather, wheat and straw

Competitive supply

Goods and services in competitive supply are alternative products that a business could make its factor resources of land, labour and capital. For example a farmer can plant potatoes or maize.

Substitute in production

A production that could have been produced using the same resources. Take the example of barley. An increase in the price of wheat makes wheat growing more financially attractive. The profit motive may cause farmers to grow more wheat rather than barley.

Equilibrium

A state of equality where demand is equal to supply and there is no tendency for change. Also know as the market clearing price.

Disequilibrium

A state of inequality where demand does not equal supply and there is a tendency for change. This results in either excess demand or excess supply.

Costs of production

Revenue expenditure - Every running cost of a firm. Eg RM, wages, oil, indirect, Tax-VAT +Duties.

Inferior goods

Goods that an increase in demand when income falls or vice versa.